WHITE SOX LOGO: Meaning, Font, Rumors and History

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Table of Contents Hide
  1. Overview Of The White Sox Brand
  2. Elements Of The White Sox Logo Design
  3. History and Meaning of The Chicago White Sox Logo
  4. Evolution Of The White Sox Logo
    1. 1901 – 1902
    2. 1903
    3. 1904
    4. 1905
    5. 1906 – 1907
    6. 1908 – 1909
    7. 1910 – 1911
    8. 1912 – 1916
    9. 1917
    10. 1918 – 1931
    11. 1932 – 1935
    12. 1936 – 1938
    13. 1939 – 1948
    14. 1949 – 1959
    15. 1960 – 1975
    16. 1976 – 1981
    17. 1982 – 1990
    18. 1991 – present
  5. Font and Color of The White Sox Logo
  6. What is the Sox logo?
  7. What does the MR on the Chicago White Sox uniform stand for?
  8. What is the Chicago White Sox’s nickname?
  9. The Chicago White Sox History
    1. Evolution
  10. Facts About the Chicago White Sox 
    1. #1. The franchise began as an Iowa minor league ballclub.
    2. #2. Right-handed pitchers have a long, dismal run on Opening Day.
    3. #3. They won the very first American League game.
    4. #4. The year 2021 marked the end of an incredible streak.
    5. #5. The White Sox were the first team’s name to appear on the back of a jersey.
  11. Rumors About The White Sox
    1. #1. Joe Maddon has not been contacted by the White Sox.
    2. #2. The White Sox are expected to interview Ozzie Guillen for a managerial position.
    3. #3. Joe Espada is being interviewed by the White Sox in their managerial search.
    4. #4. Dustin Garneau has announced his retirement.
    5. #5. Pedro Grifol, the Royals’ bench coach, is attracting interest for managerial positions.
  12. What is the design of the White Sox logo?
  13. How has the White Sox logo changed over time?
  14. Can I buy merchandise featuring the White Sox logo?
  15. What are the dimensions of the White Sox logo?
  16. How does the White Sox logo relate to the team’s history?
  17. What message does the White Sox logo convey?
  18. Is the White Sox logo trademarked?
  19. In Conclusion
    1. Related Articles
    2. References

The Chicago White Sox are a professional baseball team in the MLB system. The team debuted in the 1890s as part of the Central Division American League. The Chicago White Sox is a baseball team headquartered in Chicago, Illinois. Today, we’ll see the history and general overview of the Chicago White Sox and its logo, as well as rumors surrounding the brand.

Overview Of The White Sox Brand

Charles Comiskey is the club’s founder. Because the great player and one of the American Baseball League’s founders was also an accomplished manager, he was able to keep the franchise running until 1931. She was soon succeeded by his successor, Louis Comiskey, and subsequently by Grace Comiskey. They took turns owning the team until 1956.

She was shortly followed by her two owners, Dorothy Comiskey Rigney and Chuck Comiskey. Bill Veeck took over ownership of the club in 1958. The squad was thereafter purchased by Arthur and John Allyn. Their administration lasted until 1975. Jerry Reinsdorf bought it from Aaron Cushman for $ 19 million in 1981. Following the transaction, he inked contracts with Greg Luzinski and Carlton Fisk, bolstering the team’s composition.

The initial name of the franchise was the Chicago White Stockings. However, after scorer Christoph Hynes placed it in the results map, the editors of the Chicago Tribune sports section began narrowing it down to the Chicago White Sox. The club officially changed its name in 1903.

The Chicago team modified the corporate logo design at least 20 times after joining MLB. These were several variations on a graphic representation of a white sock with a golden eagle made from several letter spellings. However, all of the changes were confidently retained in only one version.

Elements Of The White Sox Logo Design

The contemporary White Sox logo is most similar to the insignia used from 1932 to 1935. It appears to be a downward and slightly slanted writing “SOX.” Gotham Bold is a medieval-style font. This makes for an interesting contrast game because the object is drawn as if it says “SEX” on it. The diagonal arrangement and Old English components contributed to the play of meanings.

The brand name’s primary colors are a blend of black and white. The letter outlines are encircled in silver. Furthermore, the “S” is curlier, with a notch in the upper section and a longer “tail” in the lower.

The Chicago White Sox have had nineteen different logos since their inception. The first was published in 1901. With the letter “C,” he heralded the age of distinct characters, which lasted seven seasons. This was followed by a text transformation with an accent on “S” and two internal characters – “o” and “x.” There were only four graphic alternatives; the rest was a seamless blend of hand-drawn and printed pieces.

1901 – 1902

The “White Stockings” the first logo was a crimson printed letter “S.”


The club’s last logo, “White Stockings,” was a blue letter “S” that looked like two inverted stockings.


The franchise is renamed the “Chicago White Sox.” The logo itself is a blue version of an old English letter “S.” The accent is placed in the center of the letter “S.” The shape itself has grown longer.


In a year, the logo changes again, but the modifications are minor. A white rhombus is added to the center of the letter to emphasize the letter’s midway and form.

1906 – 1907

The “White Sox” logo is updated to a more rounded “S” shape in dark blue. The top of the letter has a little hook while the bottom is straight.

1908 – 1909

Two triangles are added to the previous image in the middle of the letter this time.

1910 – 1911

The emblem of the 1910 club “White Sox” is considerably more rounded. Only the hook at the top of the letter is added to the details, and the color remains the same.

1912 – 1916

In 1912, the “White Sox” became one of the most iconic logo owners in baseball history. It is built around the capital letter “S,” with a little letter “O” in the upper section and a small letter “X” in the lower part, resulting in the team name “Sox.” The hue of the logo is entirely dark blue.


Minor changes were made to the club’s former logo. As a result, the letter “S” got longer and thinner, while the letters “O” and “X” became taller and longer.

1918 – 1931

An American flag, a golden eagle, and a golden circle with the word “Worlds Champion” can be seen in the backdrop. “White Sox.” Just below are two crossed golden baseball bats, a little white baseball, and a white sock in the center. The inscription “Chicago” is written in blue beneath the image.

1932 – 1935

The word “SOX” in red was used as the foundation of the eleventh logo, which was placed diagonally from left to right. A white baseball is inside the letter “O,” and a yellow baseball bat is drawn in the background.

1936 – 1938

The designers of the logo revert to the 1912 design. They only modified the font of the letters, but their positioning remained unchanged. Furthermore, the club has returned to its former dark blue color.

1939 – 1948

In 1939, the logo features an animated representation of a baseball player wearing a T-shirt with the words “White Sox.” In the background, there is a giant red and white baseball ball.

1949 – 1959

The “White Sox” modify their emblem again in the late 1950s. The logo depicts a white sock with wings flying through the air, wind, and clouds. In the foreground, the word “Chicago” is written in red and edged with a thin blue contour.

1960 – 1975

The new club logo is a white sock with a red circle in the backdrop. A contour of a baseball player waving a baseball bat is drawn on top of the sock.

1976 – 1981

The sixteenth “White Sox” logo is based on a drawing of a baseball player swinging a blue bat at a red ball. The bottom of the emblem features the inscription “Chicago White Sox,” which is divided by red lines. In blue, the word “Sox” is placed slightly above.

1982 – 1990

The White Sox logo has remained virtually unchanged ten years later. Among the minor changes is a shift in the blue tone from light to dark.

1991 – present

The present White Sox logo design was an aesthetic revamp of the 1912 symbol, which included a capital letter with two little characters inside. They are arranged diagonally and read from top to bottom in this example. There is a scandal around this emblem in the sports world since it is believed that the designer purposefully made “o” look like “e,” giving the word “Sox” a completely different meaning. Despite the differences, the club’s management decided to keep the confusing sign in order to call attention to the club’s name. The current version looked like this: a stylized inscription with no graphic component.

The franchise owners deviated from the norm by not using the image of socks in the team insignia. After renaming, they used the name for the logo in its original form – as an inscription. The word is brief, has only three characters, and looks well on baseball merchandise. 

Because this is a linguistic insignia, the painters took special attention to the wording. They expertly mixed images and text, using an Old English typeface that mimics Gotham Bold for the inscription. The letters are organized in three levels: the upper “S” (with a double line and an elongated tail), the second “O” (with rectangular corners), and the lower “X.” (with characteristic serifs).

The White Sox logo palette includes all of the franchise’s primary colors: black, silver, and white. The letters are written first, followed by a background that splits half the bend of the first character and a border.

From top to bottom, the contemporary Sox baseball team emblem comprises three diagonal letters. They are designed in the Old English style (the original emblems) with beautiful lines, little points, and convolutions. Because the symbols are layered on top of each other, the center o is obscured.

What does the MR on the Chicago White Sox uniform stand for?

The MR on the team’s uniform is a gesture of sadness, a memorial to the chairman’s wife, who died in 2021 at the age of 85. Marty Reinsdorf’s initials are represented by white letters in a black oval. The club’s members will wear a memorial patch till the end of the year. This woman has done a lot for athletics, including designing the 2005 World Series championship rings and the fifth and sixth games of the Chicago Bulls NBA season.

What is the Chicago White Sox’s nickname?

The White Sox was the moniker given to the White Stockings baseball team after they relocated to Chicago. She chose this name in commemoration of the Chicago Cubs athletes who used to go by this moniker.

The Chicago White Sox History

The Chicago White Sox is an American professional baseball team based in Chicago that competes in the American League (AL). The White Sox won three World Series championships, two in the early 1900s (1906, 1917), and the third in 2005, 88 years later. They are often referred to as the “South Siders” because of their proximity to Chicago’s other big league franchise, the Cubs.

The White Sox were created in 1894 as the Sioux City (Iowa) Cornhuskers as a minor league franchise. Charles Comiskey purchased the team at the end of its first season and relocated it to St. Paul, Minnesota. The team relocated to Chicago in 1900, and the renamed American League was elevated to major league status the following year, with Chicago winning the league’s inaugural championship in 1901. The franchise’s Chicago version was known as the White Stockings until 1904 when they adopted their current moniker.

The team’s reputation was tainted for a long time by its participation in the 1919 World Series, in which Chicago players attempted to rig the game in favor of the underdog Cincinnati Reds. Eight players of the club, including outfielder Shoeless Joe Jackson, were later implicated to gambling. In what became known as the Black Sox Scandal, evidence proved that the men had purposefully lost the World Series in eight games, earning the players bans and harming the team’s and sport’s reputation. Following the scandal, the White Sox struggled for the next 86 seasons, winning only one AL pennant—in 1959 with a hustling club called “the Go-Go Sox,” but they did win a division championship in 1983 with a bunch of players known for “winning ugly.”


While the White Sox did not have many successful teams during the majority of the twentieth century, they did have a number of future Hall of Famers on their roster, including Eddie Collins, Luke Appling, Al Simmons, Luis Aparicio, and Nellie Fox, as well as fan favorites Minnie Mioso and Harold Baines. Carlton Fisk, an 11-time all-star (four with the White Sox) and one of the best catchers of all time, was signed by the Red Sox in 1981. Frank Thomas, the team’s first baseman for 16 years, won back-to-back AL Most Valuable Player trophies in 1993 and 1994.

In 2005, manager Ozzie Guillen led a seasoned White Sox team to an unexpected World Series championship, the team’s first since 1917. The White Sox returned to the postseason in 2008 but did not advance past the first round. The team finished no higher than second in its division for the next three seasons, and rising tensions between Guillen and team management led to his contract being terminated shortly before the end of the 2011 season. The White Sox then went through a lengthy rebuilding period that saw them finish around the bottom of the divisional standings until the conclusion of the decade. 

Chicago had its first winning season since 2008 in the 2020 season, which was cut short due to the COVID-19 pandemic, and the squad returned to the playoffs after an 11-year absence. However, it was defeated in the Wild Card Series by the Oakland A’s. Tony La Russa returned as manager for a second time during the offseason. Chicago’s comeback continued in 2021 when the team won 93 games to win the Central Division. It made it to the AL Division Series before being eliminated by the Houston Astros.

Facts About the Chicago White Sox 

#1. The franchise began as an Iowa minor league ballclub.

The Chicago White Sox were originally known as the Sioux City Cornhuskers and were founded in 1894. They were in the minor leagues and would remain there until 1901. After one season in Iowa, Charles Comiskey purchased the team and relocated it to St. Paul, Minnesota. They would eventually make their way to Chicago around the turn of the century, in 1900.

#2. Right-handed pitchers have a long, dismal run on Opening Day.

No right-handed starting pitcher has won a game for the White Sox on Opening Day since 1944. Although left-handed starting pitchers and right-handed relievers have done so, no RH starting pitcher has done so since Oral Grove in 1944. Maybe the Sox should never start a right-handed pitcher on Opening Day again. Or perhaps they’ll keep trying to break the streak.

#3. They won the very first American League game.

The team has had its share of difficulties over the years, but they can lay claim to being the winners of the first official American League game in history. On April 24, 1901, the team played the Cleveland Blues. The final score was 8-2 in favor of the Chicago White Stockings.

#4. The year 2021 marked the end of an incredible streak.

After 120 years as a major league team, the 2021 Chicago White Sox broke their playoff trend of never seeing the same opponent twice. That’s correct, the White Sox had not faced the same franchise in their playoff history since 1901. The Houston Astros, who they had previously played in the 2005 World Series when the Astros were in the National League, were the opponents for the 2021 club.

#5. The White Sox were the first team’s name to appear on the back of a jersey.

The Cleveland Indians were the first MLB team to place numbers on the back of every player’s jersey in 1929, but the White Sox were the first in 1960 to put names on the back of every player’s shirt. Except for the Yankees, every other team has now followed suit.

Rumors About The White Sox

#1. Joe Maddon has not been contacted by the White Sox.

As the White Sox continues to look for a new manager, one major name that has yet to be mentioned is Joe Maddon. The former Rays/Cubs/Angels manager told the Cubs Talk podcast (on NBC Sports Chicago, thanks to Tim Stebbins) that “I’ve not heard from [the White Sox] at all,” but that he would “of course…be interested” in speaking with the organization. Maddon has not been openly linked to any of the open managerial positions this winter, although he has been in the spotlight owing to a press tour for his upcoming book.

On paper, Maddon would appear to be an appealing prospect for a White Sox team that is apparently looking to replace Tony La Russa with another experienced manager, considering his long and successful track record as well as his former Chicago links. However, of the four candidates linked to the Sox position thus far, two (Ron Washington and Ozzie Guillen) have prior major league management experience, while the other two (Royals bench coach Pedro Grifol and Astros bench coach Joe Espada) would be first-time MLB managers.

#2. The White Sox are expected to interview Ozzie Guillen for a managerial position.

NBC Sports Network According to Michael Allardyce of the Chicago Tribune, the White Sox plan to interview Ozzie Guillen next week in their hunt for a new manager following Tony La Russa’s retirement. Guillen has previously indicated an interest in returning to the manager’s chair, and the White Sox are said to desire an experienced manager to succeed La Russa. The White Sox have previously been linked to Astros bench coach Joe Espada, Royals bench coach Pedro Grifol, and Braves third base coach Ron Washington for their managerial opening.

Guillen previously managed the White Sox for eight seasons beginning in 2004, culminating in a 2005 season in which the White Sox won 99 games and won the World Series for the first time since 1917. Guillen managed the Marlins during the 2012 season after leaving the south side. He has a 678-617 overall record in 9 seasons as a manager.

According to Jon Heyman of the New York Post, the White Sox interviewed Astros bench coach Joe Espada today as part of their managerial hunt (Twitter link). According to ESPN’s Jesse Rogers, Chicago has also contacted Braves third base coach Ron Washington (on Twitter). It is unclear whether Washington intends to conduct interviews.

Espada is the second recognized contender to meet with Chicago. Last week, ESPN’s Enrique Rojas claimed that Royals bench coach Pedro Grifol had an interview scheduled with the Red Sox at some point. Both Espada and Grifol interviewed for the Marlins’ vacant management position this week, while the latter is also a candidate for Kansas City’s vacant managing position.

The 47-year-old Espada has never managed in the big leagues, but he has piqued the imagination of many. The Puerto Rican native was allegedly a finalist in the Mets search that resulted in the hiring of Buck Showalter last winter, and he’s previously had interest from the A’s, Giants, Cubs, and Twins, among others. While he has not been named head coach, Espada has served as the bench coach for a number of successful Houston teams dating back to 2018. He’s worked for both A.J. Hinch and Dusty Baker, illustrating the importance various captains place on his ideas.

Over the weekend, USA Today’s Bob Nightengale reported that the Red Sox preferred to hire a veteran manager to replace Tony La Russa. Interviews with Grifol and Espada indicate that they are not ruling out first-time candidates early in the process. Nonetheless, Washington does have some prior experience in the post. He led the Rangers from 2007 to 2014, winning back-to-back AL pennants in 2011 and 2012. The 70-year-old has spent the last six seasons as Brian Snitker’s third base coach in Atlanta.

#4. Dustin Garneau has announced his retirement.

Dustin Garneau, a former major league catcher, announced his retirement on Twitter this afternoon. “I’m going to hang them. “I’d want to thank everyone who has had an impact on my career,” Garneau wrote. “To my wife, who has always been there for me through the ups and downs.” To my agent (Marc Kligman), thank you for always being there for me and making me a part of your family. And to my friends and family who supported me.”

Garneau was drafted in the 19th round by the Rockies in 2009 and made his major league debut six years later. In August 2015, the Cal State Fullerton product made his major league debut just after his 28th birthday. It was the first of eight years in a row that he reached the highest level. Garneau was a quintessential depth catcher, never participating in more than 41 MLB games in a season while wearing six different uniforms.

Garneau was claimed off waivers by the A’s after two seasons in Colorado. After that, he’d be on the move a lot, going to the White Sox, Angels, A’s, and Astros before returning to the A’s and Astros in 2020. He returned to the Rockies on a minor league contract in 2021 but was traded to the Tigers, where he spent the previous two seasons. This included eight games earlier this season, but he spent the majority of the year in Triple-A before being released last week.

#5. Pedro Grifol, the Royals’ bench coach, is attracting interest for managerial positions.

According to Enrique Rojas of ESPN, Royals bench coach Pedro Grifol is attracting interest from a number of teams with managerial openings, including the Royals, White Sox, and Marlins.

Grifol, who will be 53 next month, was chosen by the Twins in 1991 and played in the minor leagues from 1991 to 1999. He advanced to Triple-A but was never called up to the major leagues throughout his playing career. He later moved on to other positions, including director of minor league operations with the Mariners before joining the Royals’ coaching staff in 2013.

His name has regularly come up in previous managerial searches, an indication of Grifol’s standing in the game. Prior to the 2018 season, he was a candidate to manage the Tigers, and a year later, he was considered by the Orioles. He was a candidate for the Giants and the position in Kansas City prior to 2020, but he was defeated by Mike Matheny, who had been in charge for the previous three years but was just sacked. He was later considered for the Tigers’ managerial post again before 2021 but was defeated by A.J. Hinch.

Following another poor season, the Royals have undergone significant restructuring. Aside from Matheny, the club has let go of pitching coach Cal Eldred and president of baseball operations Dayton Moore. In Moore’s case, general manager J.J. Picollo was promoted to take over, providing some continuity despite the evident yearning for change. It’s probable that the same strategy will be used to fill the managerial position, with Grifol potentially moving up from bench coach to manager.

The design of the White Sox logo features a stylized “Sox” lettering in black with white outlines. The lettering is placed inside a white baseball diamond.

How has the White Sox logo changed over time?

The White Sox logo has undergone several modifications throughout the team’s history, including changes to the lettering style and colors used.

Yes, merchandise featuring the White Sox logo is available for purchase.

The dimensions of the White Sox logo may vary depending on the specific use or application.

How does the White Sox logo relate to the team’s history?

The White Sox logo symbolizes the team’s identity and its history in Major League Baseball.

What message does the White Sox logo convey?

The White Sox logo conveys a sense of pride, tradition, and professionalism, representing the team and its fans.

Is the White Sox logo trademarked?

Yes, the White Sox logo is trademarked and protected intellectual property of the team.

In Conclusion

Because of revisions and alterations, the Chicago White Sox has gone through various logos over the years. The iconic logo of a giant “S” with the letters “O” and “X” inside the looping of the large “S” comes in three variations. The franchise owners deviated from the norm by not using the image of socks in the team insignia. After renaming, they used the name for the logo in its original form – as an inscription. The word is brief, has only three characters, and looks well on baseball merchandise. 

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