FAST FOLLOWER STRATEGY: China’s biggest business secret [CASE STUDY]
To understand this fast follower strategy, you will have to understand the opposite which is the first mover…
CONCEPT OF MANAGEMENT IN BUSINESS
The concept of management is as old as man, as Peter F. Drucker rightly quoted. It has become very vital the role…
LOW COST ADVERT STRATEGIES
When we talk about low cost advert strategies we simply mean cost efficient advertising strategies. Advertising has…
MARKETING CONCEPT FOR SMALL BUSINESS
The marketing concept is the philosophy that firms should analyze the needs of their customers and then make…
PENETRATION PRICING POLICY: HOW YOU CAN GAIN MARKET ENTRY
Pricing is a very delicate issue in any business organization thus the need to develop a penetration pricing…
BRANDING SECRETS FOR NIGERIAN BUSINESSES
Branding secrets as important as they maybe are nothing too big for small businesses. Branding is a very key tool…
7 SMALL BUSINESS BRANDING IDEAS THAT WILL YIELD YOU MORE PROFIT
At the heart of a start-up is the desire to grow and yield more profit. Here, the place of branding in promoting…
HOW TO CREATE A WINNING MARKETING PLAN FOR AFRICAN BUSINESSES
Setting up a fabulous marketing plan has never been more painstaking, especially in this ever evolving African…
Business Hangout
ABOUT THE PROGRAM
THE BUSINESS HANGOUT is a program organized for business owners and intending business…
MARKETING STRATEGIES FOR ECOMMERCE BUSINESS
Today’s business world keeps evolving and is becoming more dynamic with marketing strategies as opposed to previous…
The Entrepreneur Mindset
The Entrepreneur Mindset is a tutoring session with the Chairman of First Bank of Nigeria Ltd., Mrs. Ibukun Awosika…
Get Funding with GroFin
GroFin is an establishment founded in the year 2004 as a funder base for small and growing businesses. It serves as…
How Mukesh Ambani became the Richest Man in Asia
Forbes and Bloomberg now rank Mukesh Ambani as the richest man in Asia as shares of his reliance industries which…
Employees personality types: Discover yours.
Across organizations, a good look would reveal major employees personality types on which organizations are built…
The Ultimate Guide To Guest Posting
One of the manners by which a man's website ends up mainstream is the point at which the individual composes, as…