It can be overwhelming to shop for a watch. Price, size, and style must all be considered, yet where do you begin with so many options? If your Rolex high fantasies aren’t likely to come true soon, consider some of the more affordable luxury watch brands that are of high quality and at a reasonable price.

But consider this: obtaining a one-of-a-kind timepiece for less than $200? To me, that appears to be a fair value. So why spend hundreds of dollars on a watch when you can acquire a stylish wristwatch for a fraction of that price? I’m not claiming that the items listed below are cheap, but they are affordable — not just by watch standards, but by anyone.

Smaller and up-and-coming businesses are worth keeping an eye on, as they keep their finger on the pulse of the market by offering cutting-edge brands that aren’t too pricey. In this article, we compile a list of affordable Luxury Watch brands for men and ladies.

What are affordable luxury watch brands?

Looking for a premium timepiece on a shoestring budget? Our list of the top 8 most cheap luxury watches will introduce you to your next favorite timepiece, whether you are a beginning watch collector or want to extend your collection. Because luxury watches can be expensive, we’ve made sure that each of the top 8 most inexpensive luxury watches offers exceptional craftsmanship, style, and, most importantly, value.

Also read: Top watch brands in the world

Here are affordable luxury watch brands in 2022:

  • Michael Kors
  • Seiko
  •  Casio
  • Orient
  • Citizen
  • Hamilton
  •  Tissot
  • Timex

#1. Michael Kors

If you’re into fashion, you’ve probably heard of Michael Kors. Leather bags, shoes, ready-to-wear, accessories, and, of course, watches are the focus of this high-end fashion label. Michael Kors debuted its watch collections in 2004, much to the joy of his followers. Michael Kors watches are attractive, opulent, and reasonably priced, maintaining loyal to the brand’s DNA.

With an array of collections from minimalist to studded, you can get a Michel Kors to watch for every style, preference, and budget.

#2. Seiko

This Japanese behemoth is the king of low-cost labels. The reason for this is that Seiko is completely committed to providing excellent value in every product they create. So, whether you spend $75 on a simple watch or $500 on a more elegant item, you can rest assured that you’re getting a great deal.

The brand’s history adds to its allure, as they have played a key role in the evolution of horology.

#3. Casio

If cost is your primary consideration, Casio may be the best choice. They have things for as little as $10 on the lowest end of the spectrum. That buy won’t be of the highest quality, but the price is outstanding.

Casio’s value improves as you progress through their collection of more expensive watches. They have dressy watches, divers watches, and everything in between when it comes to analog timepieces. Casio’s claim to fame, though, is their ultra-durable G-Shock line, so I’d start there when considering them.

#4. Orient

Orient is a lesser-known Japanese brand that is owned by the Seiko group, providing an additional layer of quality assurance. Nonetheless, they run their own business and give their products a distinct personality. Ray, Mako, and Bambino are the most popular, but the remainder of their portfolio is full of great options as well. Orient is difficult to top when it comes to the most inexpensive watch brands.

#5. Citizen

Citizen is most well-known for two reasons. The first is their Eco-Drive mechanism, which is used in nearly all of their timepieces. It’s one-of-a-kind since it runs on solar energy rather than batteries. This innovation extends the life of your watch well beyond that of a standard quartz movement. The second thing they’re known for is the amount of value that each timepiece contains.


Hamilton’s story is similar to those of other manufacturers. They started off as a pocket watch company, but as the World Wars progressed, they shifted their focus to wristwatches. Naturally, they flourished in this environment, and the rest is history. Hamilton’s beginnings as a company formed in the United States are something that many people admire.

#7. Tissot

You can’t talk about the most budget watch brands without mentioning Tissot. This brand stands out on the list for two reasons. The first is their long and illustrious past, which dates back to the 1800s. The second difference is that they are a traditional Swiss brand rather than a Japanese one. While some of you will be unconcerned about the watch’s origins, others will appreciate having a piece of Swiss history on your wrist.

#8. Timex

While Hamilton began in the United States and later relocated to Switzerland, Timex has always been based in the United States. Throughout that time, they’ve produced reasonably priced timepieces of astonishing quality. They are one of the greatest deals on the market and are workhouse pieces for many people around the country.

This company also sells a number of different items. On the one hand, their cheapest models are available for under $50. On the other hand, they have some fantastic things in the $100-300 area. In the end, Timex will satisfy your needs, no matter what they are.

Affordable Luxury Watch Brands for Ladies

When it comes to luxury watch brands for ladies, being on a budget doesn’t have to mean sacrificing quality, taste, or elegance.

Here are affordable luxury watch brands for ladies:

  • Chopard
  • Breitling
  • Baume & Mercier
  • Bell & Ross
  • Blancpain


Look no further if you’re seeking a watch that will make you feel like a princess. Make the most of your Chopard timepiece by pairing it with a matching set of Chopard jewelry.


Breitling is another affordable luxury watch brand. The nautical tradition is used to inspire these technical clocks. The outside face of the women’s Navitimer range incorporates slide rule markings, giving it a map or compass vibe. While these watches are practical and more masculine, they nevertheless have an air of beauty – think rose gold accents and plush leather straps.

Baume & Mercie

Baume & Mercier will instantly appeal to those who appreciate Swiss heritage watches at a reasonable price.

French watch brand Bell & Ross is all about watches that put functionality first. Inspired by aviation, these timepieces look sporty and chic, channeling the Mod style of the ‘60s. White detailing’


Blancpain’s Swiss roots extend back to 1735, and the company’s first automatic timepiece for women was produced in 1930. These clocks are now among the most attractive and distinctive luxury models available. They have diamond-halo faces, the trademark illustrated moon phase calendar, slim hands, mother-of-pearl dials, and rose gold casings that are unapologetically feminine.

Affordable Luxury Watch Brands for Men

The top affordable luxury Men’s Watches are:

  • Raymond Weil Toccata Classic Men’s Blue Dial Quartz Watch
  • Cartier Tank Solo XL Automatic Silver Dial Men’s Watch
  • Omega Speedmaster 38 Orbis Chronograph Automatic Men’s Watch
  • Breitling Chronomat Chronograph Automatic Men’s Watch
  • Piaget Polo S Automatic Blue Dial Men’s Watch

Raymond Weil Toccata Classic Men’s Blue Dial Quartz Watch

Raymond Weil is an affordable luxury watch brand for men that is just expensive enough to make it into the premium market, but not so cheap that it drains your savings account completely. The Toccata Classic Men’s Blue Dial Quartz Watch is 42 millimeters in diameter, manufactured of stainless steel, and has silver indices. It costs $680. This pricing includes a three-year warranty as well as free shipping.

Cartier Tank Solo XL Automatic Silver Dial Men’s Watch

Another affordable luxury watch brand for men is Cartier, If you’re a luxury jewelry connoisseur, you’ve probably heard of Cartier. Cartier also offers some fairly great timepieces for men, in addition to their most recognizable items for ladies, such as the Love Bracelet and Trinity de Cartier rings.

Breitling Chronomat Chronograph Automatic Men’s Watch

Breitling is another highly valued luxury watch brand. While the Breitling Chronomat Chronograph Automatic Men’s Watch isn’t cheap—still it’s $5,450—the majority of Breitlings cost between $8,750 and $11,000. So, why is this ShopWorn model so inexpensive? Because ShopWorn collaborates with companies and authorized merchants to “resell” products featured in its

Omega Speedmaster 38 Orbis Chronograph Automatic Men’s Watch

Omega is without a doubt one of the most prestigious brands in the industry, yet some of their watches may cost upwards of $5,000. The Omega Speedmaster 38 Orbis Chronograph is available for $3,825 at Jomashop making it to be one of the affordable luxury watch brands for men. This watch is Swiss-made and has brushed blue accents, index hour markers, and minute markings along the outside rim, as well as rhodium-plated hands.

Piaget Polo S Automatic Blue Dial Men’s Watch

The majority of Piaget watches cost more than most people’s annual wages. (We’re talking $40,000!) However, Jomashop has the Piaget Polo S Automatic Blue Dial Men’s Watch discounted down to $7,995. It’s also quite flashy! It sports a blue guilloché dial with silver-tone hands and index hour markers, as well as a stainless steel case and band. It has a high-end design and feels yet is reasonably priced which makes it to be among our list of affordable luxury watch brands for men.

Affordable luxury swiss watch brands

Aside from the movement, style, display, power source, and practicality, most serious watch lovers and collectors think about where the timepiece was made when it comes to watches. Swiss-made timepieces are quite popular.

 Below is a list of the most affordable watch brands from Swiss:

  • Victorinox
  • Glycine
  • Movado
  • Mondaine


It began producing watches in the United States under the name “Swiss Army.” However, the majority of the company’s watches are currently made in Switzerland. More importantly, Victorinox promises its clients that its watches, like all of its other items, are manufactured to the greatest standards.


Glycine was first discovered in 1914 in Bienne, Switzerland. It began by creating ladies timepieces, then moved on to self-winding watches by 1930. The brand gained some appeal as a result of this, particularly in America and England. However, it wasn’t until 1953, when the company launched Airman, that Glycine gained widespread recognition.


The company began as LAI Ditescheim & Freres SA in 1881 and was purchased by an American company in 1983 when it was renamed. Despite this, Movado clocks are still 100% Swiss-made, thanks to its Swiss production facilities.


Another Swiss brand with a long history in the industry. But it’s not just any regular Swiss brand that you’d pass by without giving it a second thought. Mondaine, on the other hand, is a well-known Swiss brand recognized for its precision and railway-inspired designs.


With so many quality affordable luxury watch brands, it’s hard to come up with a definitive list but we hope that this list helps narrow down your choices. As the list shows, you can actually own reliable, accurate, and quality affordable luxury watch brands for men, affordable luxury watch brands for ladies, and affordable luxury Swiss watches without being too luxurious.


What is the cheapest luxury watch brand?

Some of the cheapest watch brands are

  • Citizen. …
  • Tissot. …
  • Hamilton. …
  • Timex

Which Swiss watch brand is the best?

The top Swiss watch brands are Rolex, Longines, Omega etc.

Are cheap watches any good?

Watches that are less expensive are often just as good as those that are more expensive. We’ve proven that corporations like Rolex charge so much for their timepieces because of their brand name. They’re pricey because of the way they sell their pieces, but they’d be just as nice as any other watch on the market if it weren’t for that.

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