YIELD CURVE: Understanding Yield Curve with Ease (Detailed Explanation)
Yield curve is for investors in bond. The simplified meaning of yield curve is a curve plotted on…
BRAND IDENTITY: How To Build a Strong Brand Identity
A brand identity is more than just a colourful logo or style guide. It should represent brand reputation,…
Yield Curve Theories: Understanding the Yield Curve Theories
From the earlier post on understanding yield curve, we established that the yield curve is a graphical representation…
Yield: Definition, How to Calculate with Examples, & Types
We all love to earn from our investments, and that’s the idea behind yield. No matter how much…
Inverted Yield Curve: All you Need to Know With Detailed Analysis (+Examples)
An inverted yield curve indicates that interest rates on US Treasurys have flipped, with short-term bonds paying more…
PRODUCT MARKETING STRATEGY: Overview, Examples, Job Description (+ free courses)
While owning a product is good, marketing the product is more important. It can be likened to achieving…
PRODUCT MIX: Best Product Mix Strategies to Scale Any Business (+ Detailed Guide)
Start-up entrepreneurs always brainstorm during the product development phase on the product mix strategies to work with. This…
DEFINE YOUR BUSINESS: 7 Ways to Define you and Define your Business
Did you know that you are your business? So, next time someone asks who you are, your business…
PSYCHOGRAPHICS: Best Practices & All You Need To Know, Simplified!
For you to market effectively, you need to understand the basics of psychographics. Since products are in different…
Corporate Level Strategy: Examples, Definition, and Types
Do I tell you a secret? I used the word corporate-level strategies for many years without knowing what…