51+ ETSY SHOP IDEAS To Consider In 2023

Etsy Shop Ideas
image credit: Forbes
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  1. Ideas of What to Sell On Etsy in 2023 
    1. #1. Bags for Tote
    2. #2. Cases for Pencils
    3. #3. Face Masks
    4. #4. Laptop Sleeves
    5. #5. Bags  Clutches
    6. #6. Sleeping Masks 
    7. #7. Socks
    8. #8. Customized Underwear
    9.  #9. personalized Backpacks
    10. #10. Phone Cases
    11. #11. Embroidered Hats 
    12. #12. T-Shirts 
    13. #13. Beach Totes
    14. #14. Backpacks for School
    15. #15.Leather Card Holder 
    16. #16. Accessories Pouch
    17. #17. Baby Accessories
    18. #18. Mouse Pads
    19. #19. Luggage Tags
    20. #20. Fanny Packs.
    21. #21. Poker Cards 
    22. #22. Small Mirrors
    23. #23. Wallets with Zippers
    24.  #24.Business Card Holders
    25. #25. Pin Buttons
    26. #26. Jewelry Box 
    27. #27. Bookmarks 
    28. #28. Stickers
    29. #29. Postcards
    30. #30. Greeting Cards 
    31. #31. Sticky Notes
    32. #32. Posters 
    33. #33. Lunch Bags 
    34. #34. Napkins 
    35. #35. Cork Coasters 
    36. #36. Aprons 
    37. #37. Bottle Openers 
    38. #38. Canvases
    39. #39. Magnets
    40. #40. Bottles of water
    41. #41. Mugs
    42. #42.Towels 
    43. #43. Table Runners
    44. #44. Pillows and Pillow Covers
    45. #45. Pet Supplies
    46. #46. Personalized Blankets
    47. #47. Puzzles
    48. #48. Notebooks and Journals
    49. #49. Calendars
    50. #50. Sport Bottles
    51. #51. Bachelorette Shirts
    52. #52. Motivational Posters
    53. #53. Halloween T-Shirts
    54. #54. Amusing T-Shirts
  2. What Are Good Ideas for an Etsy Shop?
  3. What Sells Easiest on Etsy?
  4. What is the Most Profitable Thing on Etsy?
  5. Do Etsy shops make good money?
  6. Is Selling on Etsy Worth it in 2023?
  7. How Much Does the Average Etsy Shop Owner Make?
  8. What Etsy business makes the most money?
  9. Which country buys from Etsy most?
  10. Are there Etsy millionaires?
  11. Which country owns Etsy?
  12. What are good tags for Etsy?
  13. Why is it so hard to get sales on Etsy?
  14. Can you make a living from Etsy?
  15. FAQs
  16. Do Etsy shops really make money?
  17. Can I make a living off Etsy?
  18. How long does it take to be successful on Etsy?
    1. Related Articles

Is Etsy something you’d consider using to sell your wares? Etsy was created so that people like you and me could make a living off of selling handmade goods, vintage wares, and art supplies. Although it can be challenging to zero in on a specific market niche for your Etsy business, the good news is that there are tried-and-true ideas for generating a profit in your Etsy shop in 2023.

Ideas of What to Sell On Etsy in 2023 

Accessories, home &lifestyle, and sports &  fitness are all Etsy ideas in 2023. Accessories are in high demand because they provide both style and substance. One of the most popular categories sold by small businesses on Etsy is home and lifestyle products. Also, add practical and stylish gym products to your Etsy store to make working out an enjoyable and energizing experience for your customers. let’s look at the ideas of things you can sell on Etsy shop in 2023:

#1. Bags for Tote

Many people consider a sturdy tote bag to be a daily necessity. These roomy bags are also ideal for carrying your workday essentials or going to the supermarket. Because of the ease of customization, you can create one-of-a-kind tote bags for your customers.

#2. Cases for Pencils

With fun pencil case designs, you can encourage your customers to carry their stationery in style. Therefore, choose a design that will set you apart from the crowd to make your own version of this popular product. Your customers will also, be able to keep track of their stationary with a one-of-a-kind pencil case, even in a crowded office.

#3. Face Masks

The coronavirus pandemic has made people more health-conscious and also conscientious about their hygiene practices. Face masks have become a must-have item for many people. Face mask sales on Etsy reflect this shift in perspective. However, face marks are one of the ideas you should consider selling in an Etsy shop in 2023.

#4. Laptop Sleeves

Say goodbye to generic laptop cases and introduce your customers to a fun and unique laptop sleeve because it’s also one of the ideas you should consider selling in an Etsy shop in 2023.

#5. Bags  Clutches

Make your evening out even more special by carrying a clutch bag that matches your outfit perfectly. With a beautiful clutch bag, you can help your customers feel their best and most confident selves. 

#6. Sleeping Masks 

We all understand the importance of beauty sleep. Therefore, make it easier for your customers to sleep by providing a sleep mask that matches their favorite set of pajamas. Also, create fun and quirky designs that will make this product an excellent gift.

#7. Socks

With a variety of customizable socks, you can keep your customers’ feet warm during the cold weather. However, select from a variety of sock styles, including the best-selling sublimation socks. Choose between subtle and stylish or bold colors, patterns, and prints to make a statement. Because everyone needs socks, this is one of the ideas you should add to your product line to sell in your Etsy shop in 2023.

#8. Customized Underwear

Customers on Etsy are more interested in underwear than you might think. Instead of shopping for underwear on the high street, people are turning to Etsy for underwear that provides both comfort and attraction, or even as a unique and fun gift. Create cute, customized underwear based on the needs of your target audience.

 #9. personalized Backpacks

Selling backpacks is also one of the excellent ideas in the Etsy shop concept in 2023. Everyone requires a bag to transport their daily necessities, and backpacks are the most practical bag style.

#10. Phone Cases

Etsy is a popular destination for people looking for fun, unique, and protective phone cases. Etsy has become a one-stop shop for personalized phone cases, with nearly 500,000 results and thousands of appealing designs. These are ideas you should add to your Etsy shop in 2023.

#11. Embroidered Hats 

Customers on Etsy are always looking for unique accessories, and you can also, provide them with embroidered hats. On your Etsy shop, showcase detailed craftsmanship alongside popular hat styles. Choose from trucker hats, custom beanies, and flat caps to make a fashion accessory that your Etsy shop customers will love.

#12. T-Shirts 

T-shirts are among the most popular items you should also add to your Etsy shop. Make t-shirts with cartoonish or slogan designs for your amusing customers. If you have a sophisticated customer base, you could design authentic, artistic, and appealing t-shirts at a higher price point. Custom T-shirts are a simple product that is sure to sell well in your clothing store.

#13. Beach Totes

When the summer sun shines, your customers want to head to the beach for a stress-free day of sunbathing. With a bag large enough to carry their beach essentials, you can also, help them enjoy their summer. Make their bag stand out on the sand by using distinct prints, colors, and patterns.

#14. Backpacks for School

School backpacks are more than just a way to transport your school supplies; they’re also a fashion statement.

Your customers, whether they are young children or mature students, want to look fashionable while at school. You can combine functionality and style with a Printify school backpack to encourage your customers to feel their best on campus.

#15.Leather Card Holder 

Nothing says “luxury” like a luxury card holder or wallet. Saffiano leather card holders are available at Printify.com. These elegant accessories make excellent gifts or are an elegant way to update your accessories. Why not create a store with smart and sophisticated products like the Saffiano leather cardholder if you’re looking for high-end Etsy shop ideas?

#16. Accessories Pouch

Encourage your customers to buy a pouch to keep their valuables in while traveling or storing them. Vintage items, jewelry, and hair accessories are also, ideal for a T-bottom accessory pouch. Customize your pouch to match the other bags and fashion items in your range to complete the look of your Etsy shop.

#17. Baby Accessories

Have you considered running an Etsy shop dedicated to baby products if you’re stuck for Etsy shop ideas? Not only will you have a steady flow of business from new mothers, but people looking for unique gifts for new babies and expecting mothers will also visit your store.

#18. Mouse Pads

This quirky, one-of-a-kind mouse pad will stand out on any home office desk or gaming set. You can get a variety of mouse pad styles so you can meet the needs of your Etsy customers.

#19. Luggage Tags

Luggage tags aren’t just a useful accessory; they’re also a fashionable way to dress up any traveler’s luggage. Etsy only has a little more than 10,000 products in this category. Luggage tags are a great example of a popular item that is hard to find. Fill a void in the market by designing classy, fun, or cute luggage tags.

#20. Fanny Packs.

While some believe that 80s fashion trends are making a comeback, others believe that they never truly went away. Custom fanny packs are a timeless combination of a convenient extra pocket and a daring fashion statement. Encourage your customers to make a statement at their next festival or provide a convenient location for them to store their essentials while out on an early morning dog walk.

#21. Poker Cards 

Game night has been upgraded. With eye-catching back designs, anyone can keep track of their poker cards. Because this is such a specific product, you know exactly who you want to target.

#22. Small Mirrors

Makeup is notoriously ruined by face masks. However, with a small mirror, you can check your appearance while on the go. With a cute compact mirror for their handbag or clutch, you can help your customers always look their best. Create a compact mirror that is as radiant as your loyal customers, and you’ll have an instant best seller.

#23. Wallets with Zippers

Some may believe we live in a cashless society, but we all know better, and so do Etsy customers. A zipper wallet’s security and aesthetic features make it a very appealing product. With a secure and convenient zipper wallet, you can help your customers look cute while keeping their cash safe.

 #24.Business Card Holders

A business card holder provides a sophisticated way for your customers to share their business cards. A business card holder not only looks professional and polished, but it also protects cards from being bent or damaged.

#25. Pin Buttons

Etsy customers enjoy sharing their ideas, and pins are a stylish way to do so. You can reach almost any audience by creating personalized designs that highlight their interests and passions.

#26. Jewelry Box 

A custom jewelry box is ideal for storing valuable jewelry in one location. The ornamental box will not only keep jewelry safe on a soft felt bed in a high-quality rubberwood container, but it will also enhance home interiors. These are ideas you should add to your Etsy shop in 2023.


With attractive and functional aluminum custom bookmarks, you can, however, win over your customers. Start selling beautiful bookmarks on Etsy by adding elegant designs and ideas. This is an excellent gift option for any reader out there.

#28. Stickers

Customizing with fun and cute imagery is something Etsy customers adore. Etsy currently has over two million available sticker ideas. You can also find a popular niche that matches your target audience or your own brand to help your customized stickers stand out. Once you’ve made your decision, you can start designing stickers for laptop covers, present decorations, events, and more. Because sticker production is so inexpensive, you can make a lot of money selling these items.

#29. Postcards

Postcards are more than just a way to let someone know you’re thinking of them; they also serve as a graphic print that will liven up anyone’s walls or desk space. Create a postcard collection that reflects your brand and encourages buyers to value traditional modes of communication.

#30. Greeting Cards 

Put away the craft supplies. In this day and age, we are all about digital products. Art has never been more profitable. Whether your customers are looking for wedding cards, Christmas cards, or something fun to send to their close friends for their birthdays, greeting cards are popular all year round because there is always a demand for them.

#31. Sticky Notes

The days of dull stationery are over. Printify allows you to create fun sticky note collections to suit everyone’s preferences.

#32. Posters 

People also enjoy decorating and personalizing their surroundings. Therefore, you can design a variety of posters for your customers to use to improve their homes. Also, combine your posters to increase sales or sell them individually. 

#33. Lunch Bags 

Lunch is the meal that we all look forward to the most. Moreover, your customers will no longer have to rummage through numerous lunch containers with a Printify customized lunch box. Personalized lunch bags for adults and children make eating healthy more enjoyable.

#34. Napkins 

Customers on Etsy value excellent ideas in everything they do. However decorative napkins are an absolute must for their dinner table. Furthermore, show your customers that you’re as refined as they are by selling elegant napkins on your Etsy store. capitalize on seasonal themes like Christmas and Thanksgiving, and provide one-of-a-kind designs for the rest of the year.

#35. Cork Coasters 

Many people overlook drink coasters as popular Etsy shop ideas. Coasters on Etsy include abstract designs, funny slogans, detailed artwork, and inspirational quotes. By creating a one-of-a-kind coaster design, you can contribute to an underserved area of Etsy while also providing a product that every household requires. 

#36. Aprons 

No one can resist a fun and quirky customized apron, whether you enjoy cooking or despise it. A blank apron is an ideal canvas for creating artistic designs. Everyone can shine in a custom-designed apron, even if their cooking doesn’t.

#37. Bottle Openers 

Simple and stylish bottle openers make evenings with friends less stressful. Start selling bottle openers that will be the talk of the evening by adding a fun slogan, a unique illustration, or eye-catching color.

#38. Canvases

 Canvases are an inexpensive way to also create a gallery wall and make any wall stand out. Moreover, they are a highly profitable and popular product to sell.

#39. Magnets

People grow tired of staring at a blank refrigerator. Perhaps they require something to enhance their office whiteboard. However, magnets are an underutilized tool for enhancing the surrounding environment. Encourage your customers to make the most of their magnetic surfaces by creating a variety of magnets for them to enjoy.

#40. Bottles of water

Your top priority should be for your customers to stay hydrated. Moreover, with an eye-catching water bottle, everyone will remember to drink water. Seasonal interest in water bottles typically peaks in August, according to Google Trends. Further, prepare your store for potential sales by adding practical and identifiable water bottle designs ahead of time.

#41. Mugs

Mugs are also popular ideas and one of the most popular Etsy items. Make your custom mugs stand out by adding one-of-a-kind images, quotes, illustrations, or patterns.


Customized towels are excellent addition ideas to any bathroom and can immediately improve anyone’s hygiene routine. Choose whether you want to keep things classic with neutral colors and simple designs, or if you want to stock something more out-there that fits your Etsy shop niche.

#43. Table Runners

A table runner adds a little something extra to a table setting and instantly elevates any dinner party setup. When picking up their table decor essentials, your sophisticated customers will be unable to resist adding one of these to their Etsy basket. Make seasonal table runners match your customers’ Christmas, Halloween, or Thanksgiving decor.

#44. Pillows and Pillow Covers

A good quality pillow should be a bedtime necessity, but it does not have to detract from home decor. Also, consider matching throw pillows made from Spun Polyester Square Pillows or cases.

#45. Pet Supplies

Etsy isn’t just for people. Thousands of customers visit the website in search of gifts and treats for their pets. Products for animals are extremely popular among Etsy users, whether you have a pet niche as your online business or mix a few pet items in with the rest of your stock.

#46. Personalized Blankets

When it comes to comfort, you should recognize that everyone is unique. That is why you need a variety of blanket styles. Choose between Sherpa Fleece, Polyester Blanket, Throw Blanket, and Velveteen Plush Blanket, and let your customers decide which style is best for their home.

#47. Puzzles

Did you know that puzzles help you relax, improve your mental health, and are a lot of fun? To fill their free time, an increasing number of people are turning to brain-related activities such as puzzles. Choose from 120, 252, or 500-piece puzzles to entice your customers to discover the joys of puzzles. People buy puzzles for their friends and family because they make excellent holiday gifts.

#48. Notebooks and Journals

People may argue that pen and paper are out of date, but Etsy customers know better. Every home should have a journal or notebook. Having a pen and paper on hand, whether it’s a spiral notebook to jot down work-related information or a hardcover matte journal to write how you’re feeling, always makes life easier.

#49. Calendars

Personalized calendars are great for feeling more organized as the new year begins.

#50. Sport Bottles

On Etsy, stand out from the crowd with an easy-to-use sports bottle in custom colors and designs. Furthermore, with a variety of colors to choose from, you’ll be able to provide your customers with the ideal water bottle for all of their sporting activities.

#51. Bachelorette Shirts

Why not add some amusing bachelorette shirts to your Etsy shop? However, personalized bachelorette shirts are a popular and in-demand item. The best part is that they are also simple to create.

#52. Motivational Posters

Encourage your customers to feel their best by displaying meaningful, motivational posters in your store.

#53. Halloween T-Shirts

Rather than agonizing over a costume, why not wear a spooky shirt and spend the evening eating delicious treats with friends?

Halloween T-shirts are not only fun to design, but they’re also an excellent way to capitalize on one of America’s favorite holidays.

#54. Amusing T-Shirts

A funny T-shirt is an excellent gift. However, create a collection of funny t-shirts to encourage your customers to express their playful side. Add funny quotes, silly pictures, or goofy patterns to make them the talk of the evening in a good way.

What Are Good Ideas for an Etsy Shop?

Many people want to start an Etsy business but need to figure out what to sell. That is where this comprehensive list of Etsy shop ideas comes in

  • Beading Supplies.
  • Personalized Jewelry.
  •  Bridesmaid/Groomsmen/Wedding Gifts.
  • Baby bows and hair accessories.
  • Baby clothes are made by hand.

What Sells Easiest on Etsy?

  •  Stickers.
  •   Planners. 
  •  Jewelry.
  • Craft Supplies
  •  Wedding Items. 
  •  Personalized Pet Items. 
  • Stylish Baby Items. 
  •  Custom Fabrics.

What is the Most Profitable Thing on Etsy?

Handmade Jewelry is the most profitable item you can also sell on Etsy. others include:

  • stickers and personalized cards. 
  • Collectibles. 
  • Photography. 
  • Paintings. …
  • Custom Made T-Shirts. 
  • Custom Mugs. 
  • Digital Art.

Do Etsy shops make good money?

Etsy isn’t a quick-rich scheme. In fact, roughly 65% of sellers earn less than $100 per year. While this is fine for those who see it as a hobby, you must develop an entrepreneurial mindset if you want to make a living.

Is Selling on Etsy Worth it in 2023?

YES, without a doubt, selling on Etsy in 2023 is worthwhile. It’s one of the quickest and easiest ways to go Etsy shopping online for handmade products, and it also has a shopping cart function.

How Much Does the Average Etsy Shop Owner Make?

The annual base salary is estimated to be $80,441. However, the extra pay is estimated to be $18,607 per year. In addition, compensation may include a bonus, stock, commission, profit sharing, or tips.

What Etsy business makes the most money?

Jewelry takes the top spot. The best item to sell on Etsy to make money is jewelry, without a doubt. According to Etsy Rank, several of the top 100 Etsy sellers are jewelry shops. Top searches on Etsy are for handmade earrings, bracelets, and necklaces.

Which country buys from Etsy most?

With the US accounting for 75% of all shops, English-speaking nations dominate the list, followed by the United Kingdom, Canada, and Australia.

Are there Etsy millionaires?

With sales of $70,000 each month, Alicia Shaffer—often referred to as Etsy’s richest seller—made headlines frequently. Her Etsy shop, Three Bird Nest, made about $1 million in sales on the website in 2015.

Which country owns Etsy?

The American e-commerce company Etsy, Inc. specializes in antique or handcrafted goods as well as craft materials.

What are good tags for Etsy?

Use tags to identify your products’ distinctive styles so that customers who are already aware of what they want may locate them. A multi-word, phrasal tag is created by combining a term that describes your product with the era, color scheme, or aesthetic that best describes it.

Why is it so hard to get sales on Etsy?

What is known as SEO, or a lack thereof is likely the most frequent issue. In order to be found on Etsy, your listing must be optimized for search engines, or SEO, which stands for search engine optimization.

Can you make a living from Etsy?

More than 95 million active shoppers and over 7.7 million active vendors are said to be using Etsy. If you can produce something that others will want to buy, there is unquestionably a market. You may begin earning money from Etsy in only a few days if you have the correct goods and follow the exclusive advice below.


Do Etsy shops really make money?

Whether you’re selling knitted baby booties or hand-painted Christmas ornaments, opening an Etsy shop is also, a great way to make money from your skills.

Can I make a living off Etsy?

The amount of money you make on Etsy is determined by several factors, including the amount of effort you put in, the uniqueness of your product, also the demand for your product, and how well you market yourself.

How long does it take to be successful on Etsy?

Many sellers are fortunate enough to make a sufficient profit within the first six months of their business, moreover, others may not begin to earn a profit until after the first year has passed.


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