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We live in a digital era where digital transformation has become a necessity rather than a perk. Organizations can no longer choose not to digitize themselves; further delay will result in them getting left behind and forgotten.
Digitization was already well underway when the popularity of smartphones and social media platforms propelled it forward. Then, the pandemic hit right when senior managers were contemplating digitization timelines and sent everyone scrambling to enable digital communications and automation to continue operations.
In short, digital transformation is an urgent need, and you need to adapt as soon as possible to remain ahead of your competition.
How to Make your Organisation more Digitised
The problem with digitization is its novelty. Most organizations don’t know how to introduce digital integration without making everything fall apart. We understand your concern and have prepared tips to help you transform your organization and optimize performance.
#1. Invest in Cloud Technology
Integrating cloud technology into your organizational framework is complex, but it is also the best way to start your digitization journey. Several organizations still record part of their data on paper before transferring records to the computer or have inefficient systems managing storage, sharing and retrieval.
Cloud technology is an evolved form of ERP solutions and will allow you to store all organizational data on a cloud server. The server is incredibly flexible and customizable, so you can set up data structures and storage systems to optimize data organization.
The best part is that migrating data to cloud servers will give you the option to integrate data across departments. It will enable you to remove coordination inefficiencies and streamline communication and operations.
#2. Introduce a Data Sharing Software
Data-sharing software, like Microsoft SharePoint, is ideal for data storage and transfer. They are designed for storing information; therefore, they contain several customizable templates to help you distribute, tag, and organize information.
The better integrated your data-sharing software is, the less time it will take you to transfer it between departments, generate reports and analyses, and adjust strategies. Such software is also remotely accessible, allowing you to review and share information without going to the office.
#3. Outsource Your Bookkeeping
Bookkeeping is a critical part of organizational management and offers significant support for the routine running of operations. The problem is that this process deals with extensive information and needs dedicated focus, which most small and medium-sized organizations cannot afford.
A great alternative is outsourcing bookkeeping and letting a trusted third party handle the work for you. There are two key benefits of this approach:
- You’ll have a team of dedicated bookkeeping experts doing the job for you.
- All your bookkeeping data will automatically become digitized since it is optimal to get information sharing, uploading, and communicating software.
You may also cut your spending on providing bookkeepers with a dedicated space in your organization. For example, Xero Bookkeepers provide remote bookkeeping services, and their team will connect with you through Zoom, Teams, or similar software.
So outsourcing bookkeeping is quite beneficial.
#4. Create a Website
The first step to external digitization is establishing an online presence. Several organizations are falling into the social media trap, so we want to warn you against it. Yes, you need a social media presence, but that’s not a replacement for a dedicated website.
Get in touch with experienced website designers and get an SEO-optimised and aesthetically appealing website designed. Your customers will always look for a reliable source of information, and your website is the perfect source for that.
#5. Develop Digital Media Strategy
Marketing is no longer complete without a well-structured, integrated, and adequately executed digital media marketing strategy. More than 85% of the total Australian population uses the internet, so you need to reach them on the channel they are present on.
Create a digital media marketing and communication strategy that optimizes your reach and increases engagement. The more your audience engages, the more successful you’ll be.
#6. Upgrade Your Data Security
Digitization has made organizations efficient, and effective, and improved operations overall. However, it comes with a set of risks. Higher digitization has led to increased cyberattacks targeting an organization’s sensitive consumer or financial data.
Upgrade your cybersecurity systems to secure your information and prevent hackers from disrupting operations. There is no other way to prevent data breaches from happening, and lax security can put you at significant risk.
In short, cloud technology, cybersecurity, digitized data storage, etc., are critical for digital transformation. We hope you found our recommendations helpful and rely on this information when seeking digitization solutions for your organization.