PULL MARKETING: Definition and Best Strategies
A pull marketing strategy focuses specifically on increasing product demand to increase profits. Many businesses use pull marketing…
Electronic Commerce (e-commerce): Definition, Websites, Advantages, and Disadvantages
What is eCommerce? E-commerce, or electronic commerce (sometimes referred to as e-commerce), is a business model that enables…
7 Tried And Tested Marketing Strategies To Drive Revenue
The selling process relies heavily on marketing. It assists sales teams in identifying and qualifying prospects and maintaining…
SPIN Selling: Detailed Guide to the SPIN Selling Strategy
If you work in B2B sales, you’ve probably heard of SPIN selling. It is one of the most…
Balance of Trade (BOT): Definition, Components, and Calculations
Balance of Trade( BOT) is a key indicator of economic growth and a large part of a country’s…
How Does ELECTRONIC RETAILING Work: E-tailing vs E-commerce
Electronic retailing (e-Retailing) or online retailing is the sale of goods and services over the Internet. E-retailing can…
How Important Is It to Verify the Identity of Your Customers?
An emerging personalized marketing tactic that many brands are opting for is identity marketing. It is the practice…
MARKETING AND ADVERTISING: Differences Between Marketing & Advertising
Marketing and advertising are two strong pillars that mold the foundation of every successful business. If you have…
Email Marketing Platforms: Overview, Common Features, Comparisons
Does email marketing rank high on your business’s priority list? And are you on the lookout for the…
CPA Firm: A Comprehensive Guide For The Best Results
Acronyms are prevalent in all aspects of life, particularly in education and business. However, it might be difficult…