October 2018 |

Published On - October 8, 2018

Augusta Obiukwu business branding, Business strategies, Success stories

SECRET FACTS ABOUT TOP BRANDS 2020

It’s no longer news that several companies have been taking the lead in the world top brands 2018 list. Surprisingly, it appears to be dominated by most U.S Tech firms as they gain more prominence on a steady basis. 3 most valuable top brands 2018 According to Interbrand’s ranking, the m...

Published On - October 4, 2018

Chinenye Goodness Okubalu Business newsTags: Ceo pepsiCO, CEO pepsiCO resigns, Indra ceo pepsi, indra nooyi, indra nooyi resigns

INDRA NOOYI RESIGNS AS CEO PEPSICO

Indra Nooyi resigns as the CEO of PepsiCo today. She’s been consistently ranked by Forbes, Fortune etc. as one of the most powerful women in the world and in business. In 2009 and 2010, she was ranked by Fortune as the most (1st) powerful woman in business and in the entire world. Through her lead...

Published On - October 4, 2018

Augusta Obiukwu Business, business branding, Business strategies, Marketing

EFFECTS OF ADVERTISING AND PROMOTION ON SMALL BUSINESSES

The effects of advertising and promotions cannot be neglected. Following the trends in business in the Twenty-first Century, we can clearly notice that the huge amount of a company’s budget is usually channelled towards promotion and advertisement. Advertising is so pivotal to the growth and e...

Published On - October 2, 2018

Favour Emeli Business, business branding, Business news

Trillion dollar companies list 2019/2020

with the rise of trillion dollar companies, more companies are joining the trillion dollar companies list 2018 as this year 2018 has been characterized the year of the trillion dollar company. Years before, reaching the thirteen digit mark was far-fetched considering the GDP of the United States th...