Artificial intelligence (AI) video generators are changing the way content creation works, making it easier than ever to generate video. At the same time, it has never been more accessible to create video content with the wide range of AI video generators available.
From smart video editing software to generative text-to-video apps, these tools will help you do whatever you want. This includes running your own YouTube channel, creating more engaging content for social media, or repurposing content to keep all your business’s online channels fresh.
Video content is a must-have for businesses and content creators wanting to compete in this highly visual environment. Reports have shown that more than 80% of online traffic is video traffic, and an increasing amount of people prefer it over other forms of online content like text and images.
Most online publishers rely on social networks to reach audiences, and video content provides more organic reach than other types.
What are AI video generators?
An AI video generator is an application that combines AI technologies, such as machine learning and computer vision, to automate the creation of video content. These generators analyze vast amounts of data, including images, videos, and text, to generate coherent and visually appealing videos.
Imagine a world where video content creation is effortless and efficient. AI video editors are at the forefront of this revolution, using cutting-edge technologies to streamline the process. Let’s dive deeper into the inner workings of these fascinating systems.
An AI-generated video is a type of video created with machine learning software. These automated systems use algorithms to assemble video elements like images, audio files, and text into a cohesive narrative based on a creator’s prompt.
Machine learning plays a vital role in the functioning of an AI video generator. By training on large datasets, machine learning algorithms learn patterns and correlations that allow them to generate visually coherent videos. These algorithms can detect and analyze visual features, such as objects, scenes, and emotions, and use this information to construct compelling videos.
The power of machine learning lies in its ability to adapt and improve over time. As an AI video generator continues to process more data, its algorithms become more refined, enabling it to generate increasingly realistic and captivating videos. This iterative learning process ensures that the videos produced by these generators are of the highest quality.
How AI video generators work
An AI video generator follows a multi-step process to create content. First, it analyzes the input data, which can include images, videos, and text, to extract relevant information. This initial analysis is crucial, as it sets the foundation for the subsequent steps.
For example, in Snapshot AI, the input is the user’s likeness based on selfies captured or uploaded. The user then becomes the central subject of the video, resulting in a unique video output based on that person.
Once the AI video generator has gathered the necessary information, it proceeds to generate a storyboard. This storyboard outlines the sequence of scenes and their respective visual elements. It acts as a blueprint for the video, ensuring that the generated content follows a logical and coherent structure.
With the storyboard in place, the generator applies various video editing techniques to bring the video to life. Transitions, effects, and audio integration are just a few examples of the editing techniques employed. These techniques add depth and polish to the video, making it visually appealing and engaging for the audience.
Key features of AI video generation tools
Text-to-video content generation
Many users do not have coding experience and/or the time to learn the finer details of video software.
That’s why many AI video generation tools include text-to-video content generation capabilities, allowing users to easily turn their scripts or other written text into video content that may include human-looking AI avatars, AI voices, and other elements that create a professional-looking and sounding video.
Video templates
Several AI tools now give users a baseline video template from which to build their video content. These templates may focus on specific industry use cases, a certain social media or digital platform, or a video format with animation or transitional elements.
Users can often customize these templates and add their own branding, but the video template gives them the creative ideas and basic design to get started.
AI avatars
Many businesses do not have the budgets to pay actors or employees to act as talking heads for brand videos, but they nonetheless want the personal touch of an onscreen personality. AI avatars can be developed to match different appearances, genders, and other expectations, with personalities, tones, accents, and other unique features added to synthetic voices.
The best AI avatar solutions create natural-looking avatars and give users the ability to custom-create their own avatars. These avatars can be used for personalized sales and marketing videos, e-learning and training videos, and other forms of media that benefit from a friendly face.
Speech and audio synthesis
With an AI video tool, AI speech and audio synthesis make it so any number of videos can be made without a human actor or voice. These platforms take text or rough-spoken recordings and transform them into video-ready voices that are synthetically generated.
These voices should be available in a variety of languages and, in most cases, users can adjust the tone, pitch, accent, and other elements of speech to make the voice sound more believable.
Low-code/no-code usability and video editing
Regardless of how much work AI features can do to put together the final product, users typically want some hands-on control over the video creation process.
To make this as simple as possible, most AI video generation tools provide a low-code/no-code user interface, giving customers the ability to move around slides, audio and visual elements, and other pieces of their video with a drag-and-drop editing tool.
10 Best AI video generators
Synthesia
Synthesia is a leading generative AI startup that helps users transform text scripts and instructions into videos. The solution is particularly well-known for its AI avatars: Users can choose between more than 140 AI avatars — or create their avatars — and generate audio in more than 120 languages.
Additionally, users have the option to customize backgrounds and branding colors, add soundtrack music and other audio elements, and insert markers to create simple animations.
Users often select Synthesia for its ease of use, a full slate of features, natural-sounding AI avatars, extensive artificial intelligence avatar library, and collaborative elements.
For example, once a draft of a video is complete, the creator can easily share that internal link with other users and receive feedback directly on the video platform’s feed. From there, they can embed, download, or otherwise move the video to a new location once it’s ready to be shared more widely.
Elai.io
Elai.io is an AI video generation platform that turns text scripts into high-quality videos. For people and businesses that want to automate visual content production without the typical hurdles—like HR onboarding, eLearning, AI news generation, or even cartoon avatars—this is a good choice.
Elai.io also integrates with ChatGPT, so you can create scripts to video from scratch.
Best features:
- Choose from a vast library of 80+ avatars to create all kinds of content
- AI video storyboard to generate video scripts
- Multilingual voice cloning to translate videos into different languages
- 100+ templates to produce new videos quickly and easily
Pictory
Pictory is an AI video generator that enables you to easily create and edit high-quality videos. One of the best aspects of the tool is that you don’t need any experience in video editing or design.
You start by providing a script or article, which will serve as the base for your video content. For example, Pictory can turn your blog post into an engaging video to be used for social media or your website. This is a great feature for personal bloggers and companies looking to increase engagement and quality. Since it is based in the cloud, it works on any computer.
Pictory also allows you to easily edit videos using text, which is perfect for editing webinars, podcasts, Zoom recordings, and more. It’s simple to use and takes just minutes before delivering professional results that help you grow your audience and build your brand.
Another great feature of Pictory is that you can create shareable video highlight reels, which proves useful for those looking to create trailers or share short clips on social media. Besides these great features, you can also automatically caption your videos and automatically summarize long videos.
AI Studios
AI Studios from DeepBrain AI is a competitor of Synthesia for text-to-video and/or audio-to-video content generation. It has been particularly well received for its speech and audio quality, giving users the ability to easily mix audio and adjust tones and accents for AI avatars that better reflect what sounds natural to their audience.
DeepBrain also does a good job of showcasing how the tool can be used for different enterprise use cases, including education, sales, news and media, entertainment, retail and commerce, and financial services.
In financial services in particular, AI Studios and its avatars have been used by major enterprises to create virtual finance analysts for personalized videos and virtual lobby assistants for bank kiosks in South Korea.
HeyGen
HeyGen is a video platform that helps you create engaging business videos with generative AI,
as easily as making PowerPoints for various use cases.
The powerful platform enables users to turn text into a professional video in minutes, directly from their browser. Record & upload your real voice to create a personalized Avatar, or simply type in the text that you want. There’s a wide range of voices with over 300+ to choose from.
There are multiple customizations available including combining several scenes into one video, and of course, adding music that matches the theme of the video.
- Choose from 300+ voices in 40+ popular languages.
- Pick or upload your favorite music to add that final touch.
- Make face swap videos and photos.
- Custom Avatar with your own voice by uploading recordings.
- Power text to video.
Deepbrain AI
The Deepbrain AI tool offers the ability to easily create AI-generated videos using basic text instantly quickly and easily. Simply prepare your script and use the Text-to-Speech feature to receive your first AI video in 5 minutes or less.
There are 3 quick steps to get started:
- First, create a new project. You can start with your own PPT template or choose one of the starter templates.
- You can manually type in or copy and paste your script. Contents of your uploaded PPT will be entered in automatically.
- Once you select the appropriate language and AI model and finish editing, you can export the synthesized video.
This tool offers the following benefits:
- Easily find a custom-made AI avatar that best fits your brand.
- The Intuitive tool is designed to be super easy to use for beginners.
- Offers significant time savings in video preparation, filming, and editing.
- Cost-saving in the entire video production process.
Lumen5
Lumen5 is an AI video generation tool that is most commonly used for text-to-video content generation from long-form blogs and news articles. Companies with limited digital marketing prowess frequently select this tool because it is easy to use, offering users a drag-and-drop editing tool, maker templates and tools, and the ability to automatically generate videos from blogs and RSS feeds.
While the platform may not be the best for a larger creative team that wants to make videos collaboratively, it is a strong contender for individuals and solopreneurs who are managing content for multiple brands.
Users have the option to upload multiple brand kits with certain plans; create multiple workspaces; and upload custom colors, fonts, and watermarks. The free Community plan is also a generous option, giving individuals the bandwidth to create up to five videos per month at no cost.
InVideo
InVideo is a video-making platform with AI features that support everything from script generation and avatar generation to slideshow design and YouTube video editing. Its template library is one of the most extensive in the market, covering topics and format types for advertising, slideshows, memes, YouTube, Instagram, music videos, breaking news, and logo videos.
To use the AI video generator, all you have to do is input your text, select the best template or customize your own, and download the finished video. The video content can then be shared directly on social media platforms like YouTube, Instagram, and Facebook.
With InVideo AI, users can make content that is tailored to specific platforms, such as YouTube, or specific looks and feels that match a brand’s identity or goal for the video. Additionally, users can input a target audience when generating a video, ensuring the AI picks design elements and other features that fit that buyer persona’s expectations.
Colossyan
Colossyan is an AI video tool designed for workplace and educational content for businesses of all sizes. It easily transforms text into informative learning videos and offers AI avatars to act as instructors, saving you time and money working with human presenters.
Instructors can easily convert PDFs and PowerPoint into interactive videos, and automatically translate into over 70+ with one click. Colossyan also offers collaboration features to let your team create learning materials together.
Best features:
- Over 50 AI avatars, along with an excellent range of accents
- Auto-translate your entire video to over 70 languages
- Importing existing content in PDF or PPT format is straightforward
- Templates for product demo videos, sales reports, and staff training
- Turn PDFs and PowerPoints into AI-generated videos
Synthesys
Synthesys is a leading company in developing algorithms for text-to-voiceover and videos for commercial use. It aims to help you enhance your video content, such as explainer videos and product tutorials, in just a matter of minutes. The company relies on its Synthesys Text-to-Video (TTV) technology to transform scripts into dynamic media presentations.
Creators and companies can use Synthesys to create videos with lip-syncing AI video technology. There is no need for cameras or film crews. All you have to do is choose an avatar and type your script in one of 140+ available languages, and the tool will produce a high-quality video.
The tool offers 69 real “Humatars” and a voice bank of 254 unique styles. It also offers full customization, an easy-to-use interface for editing and rendering, and high-resolution output.
Benefits of AI-powered video generators
Now we know what an AI video generator is, let’s explore the advantages of using one in your video production process.
Efficiency and time savings
Unlike traditional manual editing and assembly methods, you don’t need advanced video editing skills to create AI-generated videos. Using AI tools, you can get more done faster. In the past, you’d have to spend hours making videos by meticulously editing footage frame by frame.
Today, AI-powered video generators like Synthesia, Descript, and Pictory assemble and make quality videos in a fraction of the time, so you can ship new content to various platforms quickly.
Consistency and error reduction
A good AI video generator doesn’t glance over tiny details. Programmed with set guidelines, AI video software delivers consistent and virtually error-free video content, making it invaluable for producing any type of video content—from training webinars to—from training webinars to YouTube channel content.
Metadata aspects, such as subtitles and additional video data, are handled with the same level of accuracy. The result: create content that’s not just good, but structurally great and accessible to all viewers.
Customizable versatility across formats
The real beauty of AI video generators lies in their flexibility. Need an Apple-friendly Quicktime video? Done. A Windows Media video for Microsoft users? No problem. Some generators can even support less common video formats, including MOV, AVI, WMV, and MPEG-4.
With added functionality like customizable video templates and transitions, you have a lot of leeway in personalizing videos to your liking using an AI video template.
Top uses of AI video generators
AI video generators have revolutionized various industries, providing innovative solutions to common challenges.
Entertainment industry
The entertainment industry has also embraced the capabilities of AI video generators. Filmmakers and content creators now have access to tools that can automatically edit raw footage, apply visual effects, and even generate entirely new scenes.
By automating mundane and time-consuming tasks, AI video generators free up valuable time for filmmakers to focus on the more creative aspects of their projects.
Marketing and advertising
In the realm of marketing and advertising, AI video generators have become a game-changer. These advanced tools streamline the process of creating promotional videos, allowing businesses to effectively showcase their products or services. With AI video generators, companies can rapidly produce engaging content that captivates their target audience.
These generators also enable businesses to deliver personalized and targeted videos, maximizing their reach and customer conversion rates.
By harnessing the power of AI, marketing and advertising professionals can now create visually stunning videos that leave a lasting impression on viewers.
Education and training
The field of education and training has also witnessed a significant transformation with the advent of AI video generators. Educators now can create interactive and engaging instructional videos that cater to different learning styles.
These videos can incorporate visual aids, animations, and interactive elements, making the learning experience more immersive and effective.
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