Cloud Campaign is a social media marketing solution that helps businesses schedule posts, monitor feeds, and track engagement for various social media channels such as Facebook, Twitter, Instagram and more. It lets managers measure return on investments (ROIs), conduct historical analytics and export custom reports in PDF or CSV formats.
Features of Cloud Campaign include content curation, automated publishing, collaboration, brand tracking, community management and more.
The application allows marketing professionals to interact with customers by responding to their posts in real-time. Additionally, it comes with white-labeling capabilities, which enable businesses to personalize the interface using custom logos and colors.
Cloud Campaign supports integration with several third-party applications such as LinkedIn, Canva, Google Analytics, Slack, Google My Business, YouTube, Pinterest, and more. Pricing is available on a monthly subscription and support is extended via phone, email, documentation, FAQs and other online measures.
Cloud Campaign Overview
Cloud Campaign is a social media management platform that helps businesses of all sizes manage their social media presence across multiple social media channels. The platform provides you with an all-in-one solution to manage and automate social media campaigns.
With its user-friendly interface and powerful tools, Cloud Campaign enables businesses to save time and resources while improving their social media marketing efforts. The platform supports popular social media channels like Facebook, Twitter, Instagram, LinkedIn, and many more.
It offers features like post-scheduling, social listening, content discovery, collaboration, and detailed reporting, making it a comprehensive solution for social media management.
Cloud Campaign also has a Content Library feature that enables users to save all their social media posts, images, and videos in one central location. This makes it easy to find and reuse the content in the future. Undoubtedly, the feature is handy for businesses or social media managers who create a lot of content, as it can help them brainstorm, organize their ideas, and save time when creating new posts.
Another feature of Cloud campaign that steals the limelight is the Reporting feature. You get to see the analytics of your social media accounts, including follower trends and individual post performance. You also get insights into your paid account metrics and website analytics as well.
Cloud Campaign Solutions
CaptionAI
This is an AI-powered social caption generator that lets you generate engaging social media captions effortlessly with its ChatGPT-powered AI writing assistant. With CaptionAI, you enjoy unlimited usage of CaptionAI for free with any paid Cloud Campaign plan.
CaptionAI is fully integrated into all of Cloud Campaign’s content creation tools, allowing you to add captions to your posts with a simple click. You can generate up to 10 captions for each social platform, select a default tone, or fully customize your tone by selecting “other”.
Create engaging captions in seconds
- Write a short prompt detailing the intent or imagery of your post
- Select or customize your desired tone, choose which platforms you’re posting to & select how many caption options you want
- Add captions to your post in Cloud Campaign with a single click
Your personal AI caption writer
- Eliminate writer’s block and streamline your content creation
- Improve engagement with a tailored caption generator for Instagram, Facebook, LinkedIn and every other major social platform
- Free up time to focus on social strategy and growing your agency
Customize your dashboard
Cloud Campaign is a white-labeled SMM company that can help your brand to shine. White-labeling Cloud Campaign lets you customize the name, logo, colors, domain – and more – with just a few clicks.
You can customize its white-label SMM platform with your logo and colors to offer a complete brand experience and charge a higher premium for your services. It offers:
- Free White-Labeled Platform: Cloud Campaign’s white-labeling is free for Studio and Agency accounts. Provide top-notch software and support to your clients without coding or hiring a team.
- White Label Social Media Reports: Send beautifully responsive branded white-label social media reports with a click to any client – no editing, designing, or fumbling with boring spreadsheets.
- White-labeled Domain: Customize your software’s URL to create a seamless white-label Software as a Service experience.
Easily create & import content
Making content is a never-ending journey in social media marketing. Cloud Campaign provides one of the fastest ways to fill your social media calendars With it, you can quickly create social media content with automatic and bulk importing.
You also get content recommendations, access to free stock images, and Canva integration – all from within the app.
Cloud Campaign shaves hours off the content creation process with tools to create, curate, automate, and import content in bulk. Create more content in less time with built-in tools to automate and streamline your creative process.
- Automatic Importing: Pull and schedule content auto-magically from RSS feeds and Google Drive folders.
- Bulk Importing: Import content in bulk by uploading directly, through spreadsheets, or importing from other connected social media accounts.
- Recommendations: Use Cloud Campaign’s built-in Recommendations feature to find relevant articles or posts, then add them to your content library with a single click.
- Canva Integration: Tap into one of the most widely used design platforms from within Cloud Campaign, then use the platform’s approvals feature to get feedback from your clients.
- Pexels Library: Your plan with Cloud Campaign also includes access to millions of high-quality stock images for use in your content creation.
Schedule posts seamlessly
Seamless multi-platform posting is a given, and recycling content and running evergreen campaigns is a smart way to take things to the next level. Cloud Campaign lets you create, manage, and schedule recurring drip campaigns in seconds, then watch as your engagement grows!
Post natively to your client’s social media accounts with a seamless click schedule interface, or set up evergreen campaigns to automatically repost content.
- Drip: Turn your categorized content into recurring drip campaigns with a single click.
- Drop: Drag and drop content in your client’s library onto their calendar and our AI will schedule your posts at the optimal time.
- Schedule: Streamline scheduling content with custom default posting times and recurring schedules.
Efficient client approvals
Cloud Campaign is one of the fastest ways to get social media content approvals. Getting feedback is as easy as copying and pasting a link. And because users can access from any browser, even mobile, your client approval process just got easier.
Turn the messy and time-consuming task of getting content approval into a streamlined process that involves your customers.
- Seamless Social Media Client Approvals: Get your clients involved. Create and send content approvals in seconds and get time-stamped feedback with image-upload support.
- Single-Click Account Connection: Cloud Connect quickly and securely links your client’s social media accounts without sharing logins or passwords.
Manage your comments and content
As your agency grows, so does your content. Cloud Campaign provides a simple way to manage social media for multiple clients. With it, you can tame your thriving agency with tidy content libraries, consolidated messaging, and a secure one-click account connection so you never have to leave the platform.
Whether you manage one client or one thousand, its content management dashboard lets you quickly organize content and respond to direct messages from within the platform. It offers:
Content Library: Organized, siloed libraries keep social media content and graphics organized.
Categories: Quickly sort, organize and recycle content based on categories you create.
Conversations: Built-in social inbox management software lets you respond directly without switching apps.
Connect: Cloud Connect quickly and securely links your client’s social media accounts without sharing logins or passwords.
Clean & easy reporting
Making data-driven business decisions can be tough with multiple data points and platforms. Cloud Campaign lets you consolidate your data and make real-time decisions with built-in interactive reporting.
Generate in-depth, responsive white-labeled social media reports with a single click. With Google Analytics and Facebook Ads integration, you can quickly make data-driven decisions without ever leaving the platform. You can also impress your clients with clean, custom-branded reports.
- White-Labeled Social Media Reporting: Beautifully interactive, fully-branded social media reports calculate your ROI, engagement, web traffic, ad analytics, and more with built-in one-click reports your clients can access from any browser.
- Actionable Marketing Reports: With Google Analytics and Facebook Ads integration, you can quickly make data-driven decisions on paid and organic media performance. Plus, built-in insights let you quickly identify top-performing posts to maximize your efforts.
Pros and cons of Cloud Campaign
Pros
- With image and news search integrated into content recommendations, users can easily find relevant and engaging visuals and news articles to enhance their content and make it more appealing to their audience.
- The ‘community’ feature inside analytics provides valuable audience insights. This allows users to better understand their audience’s preferences, behavior, and interests.
- Facebook Ads Integration enables to creation, management, and tracking of Facebook Ads campaigns.
- Cloud Campaign can easily separate and organize different service lines into separate workspaces, making it easier to manage accounts.
- The calendar view and client approvals feature allows tracking of content creation and approval processes easily. It also provides a clear overview of upcoming tasks and deadlines.
- Its scheduling tool uses tags to create schedules, and its ability to connect with multiple platforms and streamlines the content creation process.
- The reporting feature provides valuable insights into the success of each client’s social media campaigns.
Cons
- The platform’s lack of differentiation between similar accounts, such as Facebook pages and groups, can make it difficult for users to distinguish between them and choose the appropriate one.
- Users may find it inconvenient that the platform lacks a mobile app or Chrome extension.
- The platform’s integrations are somewhat limited, which can be a hindrance to users who rely on multiple tools to manage their social media presence.
- While the platform offers a range of functionalities, some users may find it lacking in certain areas, such as TikTok scheduling or Stories scheduling.
- The cost of using the platform may be considered high, particularly for clients who want to manage their social media presence themselves and are not looking for full management services.
- The platform’s support team has a tendency to close tickets quickly (in 30-40 minutes). This can be problematic for users in different time zones who may need more time to respond.
- Some users may find it challenging to perform bulk actions such as scheduling and writing different captions for various platforms. They may also find the user interface less user-friendly than they would like.
Cloud Campaign Pricing
Below is a list of Cloud Campaign’s pricing plans:
- Freelancer: The Freelancer plan is priced at $39 per month. It lets you add and manage 7 social media accounts simultaneously, making it a fair deal for freelancers, solopreneurs, and small businesses. Apart from post-scheduling, you get access to community management, social media reporting, and a client access portal.
- Studio: You can get the Studio Plan at $199 per month. In this plan, there is no cap on the user and social media count. You can connect and manage unlimited social media accounts. Apart from every Freelancer plan feature, you additionally get standard white-labeling features, a dedicated account manager, team onboarding, and phone support.
- Agency: The agency plan gives you access to every feature of Cloud Campaign at $299 per month. Apart from including all the Studio plan features, this plan comes with a variety of other useful features, such as the advanced white-label solution, paid social reporting, and client migration feature.
Recommended Articles
- pfSense VS OPNSense: Which Is the Best Firewall to Use 2023?
- Data Migration: Meaning, Strategies & Best Practices
- RAPIDMINER: What It Is, Features, Pricing & More
- WHAT IS PEOPLESOFT: Definition & How It Can Be Utilized
- DEBIAN VS. UBUNTU: Which is Best & to Choose
- Dashboard Software: Top Best Dashboard Software in 2023
References
- Cloud Campaign Official Website
- Software Advice
- GetApp
- Social Pilot
