{"id":70901,"date":"2023-07-27T08:56:00","date_gmt":"2023-07-27T08:56:00","guid":{"rendered":"https:\/\/businessyield.com\/?p=70901"},"modified":"2023-09-30T08:02:23","modified_gmt":"2023-09-30T08:02:23","slug":"lakers-logo","status":"publish","type":"post","link":"https:\/\/businessyield.com\/brand-stories\/lakers-logo\/","title":{"rendered":"LAKERS LOGO: History and What You Should Know!!!","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"

The “Los Angeles” logotype, the visual centerpiece of the Lakers’ logo, hasn’t changed since the 1960s, but the gold basketball has seen modest color variations. The final logo makeover occurred in 2001; the new design’s bolder colors and black outline let the brand stand out even more.<\/p>

The Los Angeles Lakers, one of the most well-known basketball teams in the US, have won 16 NBA titles. It is a professional squad that competes in the league’s Pacific Division of the Western Conference. Staples Center is where they play their home games. The LA Lakers were ranked as the second most valuable brand in the NBA by Forbes in 2015.<\/p>

In 1947, Ben Berger and Morris Chalfen assembled the team from pieces of the Detroit Gems. The Los Angeles Lakers logo has undergone several changes throughout the brand’s history.<\/p>

About Lakers<\/span><\/h2>

The Los Angeles Lakers are a storied professional basketball team with their home court in California. Their short name is Lakers. The organization was founded in 1947 and has held the top spot in the NBA lineup ever since. The Lakers’ home court is Crypto Com Arena, and Darvin Ham serves as the team’s head coach.<\/p>

A Brief History of the Lakers Logo<\/span><\/h2>

Although the Lakers have been associated with Los Angeles for most of their existence, the team’s original home city was Minneapolis. In honor of the more than 10,000 lakes in the state, it was given the name “Lakers.”<\/p>

The original Lakers logo was a brown and black hoop with a map of Minnesota, the team’s first home state, and a yellow star showing where Minneapolis was on the map. The wordmark “MPLS,” which included the word “Lakers” at the bottom and stars at the beginning and finish, was also present on the map.<\/p>

1960<\/span><\/h3>

The Lakers moved from Minnesota to the West Coast and eventually settled in Los Angeles, California. The Lakers chose to rename, as most teams do when they relocate from one state to another. Los Angeles replaced Minnesota as the team’s name, but “Lakers” remained, so they became the Los Angeles Lakers. The Los Angeles Lakers chose their logo in 1961. It has the words “Los Angeles Lakers” in red-purple letters over a greenish basketball.<\/p>

The squad made minor color changes to the emblem in 1976\u20131977. The ball’s green color changed to yellow, while the text was lightened to light purple lilac. The basketball’s seams were also turned around so that they faced the opposite direction, and a darker outline was applied to it to make the design stand out more.<\/p>

The Evolution Of The Los Angeles Lakers Logo<\/span><\/h2>

Moving to a new state is often followed by rebranding for the majority of NBA clubs. The team’s logo was noticeably less vibrant during its time in Minnesota, and the players’ t-shirts had a simple, abstract bright yellow graphic. However, the team’s logo and clothes were improved once they relocated to Los Angeles. The Lakers’ logo has changed over time, as shown below.<\/p>

Los Angeles Lakers Logo (1948-1960)<\/span><\/h3>

The first team to be called the Lakers was the Minneapolis Lakers. They first played in the late 1940s. Even though it wasn’t as bright as their current logo, their old design was still very striking. It featured a white shock map of the then-home state of Minnesota inside a yellow basketball that was made to resemble a globe.<\/p>

A small, yellow, five-pointed star showed where Minneapolis was on the white map. Right above the basketball with a star and after the wordmark was the acronym “MPLS,” and below it was “LAKERS.”<\/p>

The Minneapolis Lakers used this logo until 1960, when they moved to Los Angeles, California, and changed their name to the Los Angeles Lakers.<\/p>

Lakers of Los Angeles logo (1961-1976)<\/span><\/h3>

After moving from Minnesota to California, the Lakers changed their name and gave themselves a new image. The ball was the sole element of the original logo that was kept. The team name was moved to the basketball center, and the yellow was changed to dark, grainy green. The logo proudly declared “LOS ANGELES LAKERS” in dark purple rather than “MPLS LAKERS.”<\/p>

Los Angeles and “LAKERS” were written in a much larger typeface on separate lines within the purple inscription. Lines left from the larger “LAKERS” wordmark make it look like the letters are moving.<\/p>

1977-2001<\/span><\/h3>

The Lakers’ logo stayed the same after the team changed its name to the Los Angeles Lakers until its primary colors were modified in 1997. The ball transformed from a grainy green to orange, dark purple, and eventually light blue, while the primary lines of the ball changed from white to black. In addition, the seams of the basketball, which were originally facing right, were turned around to face the other way.<\/p>

The horizontal lines streaming off “LAKERS” got thicker, giving the appearance of even more speed and motion, while the color for the “LOS ANGELES LAKERS” team was upgraded to a cleaner, brighter shade of purple. The last modifications were made in 2001, and since then, there have only been minor revisions that have only improved the colors.<\/p>

2003 \u2013 the Present<\/span><\/h3>

Designers tweaked color saturation in 2002 to increase the logo’s intelligibility. Since 2002, the logo hasn’t changed much, except that the golden, black, and purple colors have become more saturated to make the colors stand out.<\/p>

Elements of the Lakers Logo<\/span><\/h2>

The original Minneapolis Lakers logo only had the team name and a basketball. The current logo has stayed close to the original, except for color alterations, wordmark relocation, and the change from “MPLS” to “Los Angeles.”<\/p>

One of the NBA’s most recognizable logos is a basketball with seams drawn in a certain way, the word “Los Angeles Lakers” written across it in purple, and lines coming out of it that look like they are moving.<\/p>

The Lakers’ logo’s distinctive wordmark serves as the design’s focal point. The logo, which formerly read “MPLS LAKERS,” now reads “Los Angeles Lakers” in dark purple. Instead, the message is placed directly on the ball, as in the original logo. The colors stand out more in the logo because of the black outline.<\/p>

Los Angeles Lakers Logo Font: The “Bodoni” font is used in the Los Angeles Lakers logo. Although they purchased the usage rights, the club does not own this font. The typeface has ornate accents and is a serif type; it is also italicized.<\/p>

History of the Company<\/span><\/h2>

The first version of the logo was made in 1947 when the team was based in Minneapolis and was called the Minneapolis Lakers. The original Lakers logo was a basketball with a brown and black outline and a white map of the team’s native state of Minnesota. The location of Minneapolis on the map was marked with a yellow star. Additionally, there was the wordmark “MPLS.” with stars at the start and end.<\/p>

1960 \u2014 1967<\/span><\/h3>

When the team moved from Minneapolis to Los Angeles in 1960, they had to get a new logo. The following year, a brand-new symbol was developed. It featured a gold basketball with the words “Lakers” and “Los Angeles” printed in red and purple. The distinctive streaks in the emblem first appeared at this point.<\/p>

1967 \u2014 1976<\/span><\/h3>

The Lakers’ logo, used from 1967 to 1976, had a green basketball with a purple message printed over it. It was the first version of the logo, but it needed a lot of changes to the color scheme and basic lines before it could be called the final version.<\/p>

1976 \u2014 2001<\/span><\/h3>

The Lakers’ logo was updated in 1976\u20131977. The ball developed a black outline, improving the artwork’s clarity. The colors were also somewhat changed. The basketball’s red-purple color was replaced by a light purple lilac, while the gold color shifted closer to yellow.<\/p>

2001 \u2014 Today<\/span><\/h3>

The visual focal point of the symbol is the dark purple wordmark “Los Angeles Lakers.” It sits atop a gold basketball. The designers chose the color black for the outlining. The colors are more vibrant than in the previous iteration, which makes the logo stand out. The wordmark and basketball, however, both have the same shape.<\/p>

Beginnings of the Lakers in Minneapolis (1947-1958)<\/span><\/h2>

When Minnesotans Morris Chalfen and Berger Morris bought the recently dissolved Detroit Gems of the National Basketball League (NBL) from Gems founder and owner C. King Boring and business partner Maury Winston, the “Lakers” name was first placed on a basketball jersey. The two paid $15,000 for the disbanded team, moved it to Minneapolis, and gave it the name Minneapolis Lakers in honor of Minnesota’s moniker, The Land of 10,000 Lakes.<\/p>

However, with the Detroit Gems on the verge of collapse, all the players had been assigned to other NBL teams, leaving the “team” with only the equipment. Berger and Chalfen hired Max Winter, who later started the National Football League (NFL) team, the Minnesota Vikings, and became its owner. In addition, Winter purchased stock in the Lakers, which he kept until 1955 when he departed the team.<\/p>

The Detroit Gems, who has since been renamed the Los Angeles Sparks, is the NBL’s worst-performing team. The Lakers were given the first pick in the 1947 Professional Basketball League of America dispersal draft. The team got one of the best centers in history, George Mikan, and the first coach of the Lakers, John Kundla, put together a group of players from the University of Minnesota. The team won the NBL championship in its first year, which was a sign of things to come for the Lakers.<\/p>

Champions The Minnesota Lakers (1949-1950)<\/span><\/h2>

The following year, the Minnesota Lakers joined the Basketball Association of America (BAA), which consisted of 12 teams, and won the title in 1949. The Minnesota Lakers made nine NBA Finals appearances while Jerry West played guard. West took over as the team’s coach for three years after he stopped playing. West is known as “Mr. Clutch,” His silhouette is part of the NBA’s well-known logo. He also holds the record for the most points per game average in a playoff series (46.3).<\/p>

The Lakers selected Elgin Baylor with the first overall pick in the 1958 NBA Draft, just out of college. For the 1958\u20131959 season, Baylor won the NBA Rookie of the Year Award with an average of 24.9 points and 15.0 rebounds per game. In 1959, he and Vern Mikkelsen led the team past the Atlanta Hawks and into the finals, where they lost to the Boston Celtics. This started a long-lasting rivalry between the two teams.<\/p>

Depart for Los Angeles (1958-1968)<\/span><\/h3>

The owner of the Minnesota Lakers thought about transferring the team to Los Angeles after seeing how effectively the Brooklyn Dodgers’ relocation went. There were many good things about moving, like a good climate, less competition, and being a metropolis. Because of this, the Minnesota Lakers moved to Los Angeles, California, for the 1960\u20131961 NBA season and became known as the Los Angeles Lakers.<\/p>

Incipient Los Angeles Logo Era<\/span><\/h2>

They kept the blue and white color combination after relocating to Los Angeles in 1960. The word “Los Angeles” is now written in cursive on the uniforms. In contrast to the home uniforms, which were white with royal and powder blue trim, the away outfits were royal blue with white and blue trim. The clips include<\/p>

the wordmark “Lakers” on each leg’s side. During the seasons of 1996\u20131997, 2003\u201304, and 2020\u201321, the outfits were worn as throwbacks.<\/p>

Change to Purple and Gold<\/span><\/h3>

Jack Kent Cooke bought the Lakers and relocated them to The Forum in 1967. Cooke gave the Lakers purple (which used to be called “Forum blue” until the early 1980s) and gold uniforms, which greatly changed their look.<\/p>

1967\u201378<\/span><\/h3>

A slanted “Lakers” script and white numbers with gold or purple drop shadows were part of the original purple and gold design. The Lakers would continue to wear this look through the 1977\u20131978 season with minor tweaks to the striping pattern.<\/p>

In the 2010\u201311 season, the gold uniforms from 1971\u20131972 were worn as throwback attire. In contrast to the originals, which had serifed player names and a slanted “Lakers” script, this uniform had sans-serif player names and a straight “Lakers” script.<\/p>

1978\u201399<\/span><\/h3>

Before the 1978\u20131979 season, the gold uniforms were updated, changing the white numerals to purple numbers with white drop shadows. The new design debuted a year before Jerry Buss bought the Lakers and Magic Johnson started the Showtime era.<\/p>

The Lakers’ outfits of the early 1980s included disparate purple hues. Most of the time, the jersey was colored darker while the shorts were colored lighter, and vice versa. In the following decade, this color problem was resolved. Before the 1986\u20131987 season, the typeface for the numbers was changed and shrunk, which caused changes to the jerseys. Also realigned into a straight arrangement was the “Lakers” script.<\/p>

The “Showtime” gold outfits were brought back by the Lakers for the 2007\u201308 and 2016\u201317 campaigns. On December 30, 2007, the Lakers played a home game against the Boston Celtics while sporting short shorts that matched their retro outfits for the first half and baggy shorts for the second.<\/p>

1999\u20132018<\/span><\/h3>

The Los Angeles Lakers introduced a new uniform lineup before the 1999\u20132000 season. The drop shadows were removed, a more modern script for “Lakers” was added, and the white numbers were returned on the gold uniform. The side stripes were also made to go to the jersey.<\/p>

When it first came out, Nike outfitted several other teams, including the Lakers, with uniforms. When they unveiled their kits, this jersey was the first to have a “wishbone” collar, later used by the Dallas Mavericks, Detroit Pistons, Miami Heat, and Toronto Raptors.<\/p>

Uniform in White as a Backup<\/span><\/h3>

The Lakers revealed a white alternate uniform for the 2002\u201303 season. The white jerseys were made in honor of Chick Hearn, who served as the team’s voice for forty years until his passing in August 2002 and were created by Lakers owner Jerry Buss’ daughter, Jeanie Buss.<\/p>

Along with the white alternate outfit, the Lakers also showed off a new alternate logo with a purple “L” around a gold basketball. Before the 2004\u201305 season, this emblem was added to the purple and gold kits. Only Sunday games are played in these jerseys.<\/p>

Unique Attire<\/span><\/h3>

From the 2007\u201308 season to the 2016\u201317 season, the Lakers wore white uniforms made just for the NBA’s Noche Latina events. The “Los Lakers” wordmark was on the outfits, similar to the Sunday whites. During the 2013\u201314 season, the Lakers wore a version of the Noche Latina uniform with sleeves. The back had greyscale designs, and “Los Lakers” was written in gold with purple trim.<\/p>

From 2012 to 2016, the Lakers played in the NBA’s Christmas games. For those games, they wore special uniforms with a Christmas theme. The following special Christmas outfits were worn them:<\/p>