{"id":70082,"date":"2023-01-27T20:14:00","date_gmt":"2023-01-27T20:14:00","guid":{"rendered":"https:\/\/businessyield.com\/?p=70082"},"modified":"2023-02-10T15:04:56","modified_gmt":"2023-02-10T15:04:56","slug":"dodge-logo","status":"publish","type":"post","link":"https:\/\/businessyield.com\/brand-stories\/dodge-logo\/","title":{"rendered":"DODGE LOGO: How and Why Did Dodge and Ram Split?","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"\n

Dodge is one of the most well-known brands, and its cars are made with conservatives and wealthy people in mind. However, Dodge, on the other hand, is the company whose logo has changed the most and the most drastically over time. In addition, the Dodge logo is a mix of cold metal and hot racing passion. The Dodge logo shows how sophisticated and smooth the car’s body lines are, as well as how committed the company is to making products that are both easy to use and very effective. Also, Dodge’s lineup has changed over time. Cars made 20 years ago are different from those made today. The brand’s new look may confuse some longtime customers. The Dodge logo and the hood ornaments sometimes depict a star, a crest, and a ram’s head. In this article, we will discuss the story of the old, new, and original Dodge logo.<\/p>\n\n\n\n

The Brief History of Dodge<\/strong><\/h3>\n\n\n\n

Dodge automobiles are manufactured in Auburn Hills, Michigan, and the Dodge brand is a part of Stellantis. Dodge cars are now considered to be Chrysler’s upper-middle-range brand, but in the past, they were priced below Plymouth. Also, John and Horace Dodge set up Dodge Brothers Inc. in Detroit, Michigan, in July 1914. Before starting their own car company, the brothers put money into and made engines for Ford Motor Co. for 10 years. The Ford brothers made almost every part of their cars themselves, except for the seats and tires.<\/p>\n\n\n\n

More than that, the Dodge brothers were the first to mass-produce an all-steel touring car. Only 249 of these cars were made in 1914, with the first being driven by a man named Guy Ameel. By the end of 1915, more than 45,000 Dodge cars had been manufactured and sold. They had the best first-year sales record of any new vehicle manufacturer and were the third highest-selling automaker in the United States in their first full year of production.<\/p>\n\n\n\n

The Dodge Brothers were attending the 1920 New York Automobile Show when tragedy struck. Horace’s condition deteriorated rapidly as he battled pneumonia. John caught pneumonia while visiting his sick friend in the hospital. Furthermore, John went away after 10 days. After John died, Horace stayed alive for a while, but his injuries eventually killed him.<\/p>\n\n\n\n

Dodge After the Dodge Brothers<\/h3>\n\n\n\n

The company was sold to Walter Chrysler for $175 million in 1928. Even after the acquisition, Dodge maintained its identity and flourished. During Chrysler’s time in charge, Dodge’s quality kept getting better because the company put more effort into mass production, new designs, and cutting-edge technologies. By this point, the company had shortened its name from “Dodge Brothers” to simply “Dodge” and had built its first eight-cylinder engine.<\/p>\n\n\n\n

Also, Dodge cars became higher and more boxy over time after WWII, when the company’s resources were used to make things for the war. In the decades that followed, as Dodge added more powerful and stylish cars to its line, it became known as Chrysler’s performance brand.<\/p>\n\n\n\n

But in the late 1960s, Dodge joined the NASCAR racing circuit and the “muscle car” market, where it stayed until the early 1980s. The Dodge Charger became and continues to be an extremely popular automobile. Dodge’s next big step was the launch of the tiny vehicle, as well as the ever-popular Caravan and truck series. Today, Dodge is still one of the most popular truck brands on the market, with a wide selection of models and engines. Dodge cars are still bought by millions of people around the world because they are known for being reliable.<\/p>\n\n\n\n

Dodge Logo Overview<\/strong><\/h2>\n\n\n\n

The Dodge brothers, Horace and John, were the inspiration for the company’s name. However, in 1899, they established their factory to produce bicycles. After figuring out that making Ford parts in large quantities would make more money, the company made the necessary change. Dodge Brothers’ first car hit the market in 1914, and the name immediately rose to prominence. When Horace and John passed away six years later from the Spanish flu epidemic, their heirs sold the company. The Chrysler Corporation has controlled the business since its inception in 1928.<\/p>\n\n\n\n

Dodge makes cars, pickup trucks, SUVs, and commercial vans right now, and they are sold all over the world. However, the North American market accounts for the vast majority of Dodge brand sales.<\/p>\n\n\n\n