{"id":68714,"date":"2023-09-20T03:02:00","date_gmt":"2023-09-20T03:02:00","guid":{"rendered":"https:\/\/businessyield.com\/?p=68714"},"modified":"2023-09-28T05:35:04","modified_gmt":"2023-09-28T05:35:04","slug":"pokemon-logo","status":"publish","type":"post","link":"https:\/\/businessyield.com\/brand-stories\/pokemon-logo\/","title":{"rendered":"POKEMON LOGO: History, Origin and Controversies","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"
The Pokemon media franchise has a distinct inscription logo in yellow and blue. The English version of the logo is likely the most well-known around the world. However, as you\u2019ll see in this article, it is not the only one. The Japanese version of the inscription is different in appearance and content, but it keeps its whimsical quality. The Pokemon brand, which was created in 1996, is reported to have sold over $1 billion worth of products such as toys, trading cards, comic books, etc. That said, let\u2019s look at the history and evolution of the famous Pokemon logo. <\/p>
Pok\u00e9mon is the world’s most profitable franchise, with an estimated $100 billion in revenue.<\/p>
Pok\u00e9mon was created in 1996 by Satoshi Tajiri and includes everything from video games to toys, trading cards, books, anime cartoons, movies, and comics. The market for Pok\u00e9mon items is entirely saturated, and demand for the Company’s products has remained robust over the years.<\/p>
The Pokemon logo is a recognizable wordmark designed in brilliant colors. It is simple enough to attract the attention of any target demographic.<\/p>
In English, the Pokemon logo mixes colorful, jaunty letters in blue and gold. The blue represents quality and class, while the bright yellow represents optimism and joy.<\/p>
The Pok\u00e9mon Japanese logos differ somewhat. Although the colors are similar, the text has a narrower border and a light blue tint.<\/p>
The colors of the Pokemon logo vary depending on the Pok\u00e9mon game, series, or sub-section of the brand they represent. The Pok\u00e9mon Sword and Shield logos, for example, contain red and blue motifs. These serve to distinguish the various game versions.<\/p>
The great Sugimori Ken, who also helped design several of the original Pok\u00e9mon characters, created the official Pok\u00e9mon symbol first!<\/p>
The basic Pokemon yellow logo with its blue outline has remained unchanged over the years. Although there are dozens of modified variants of the logo for various components of the franchise.<\/p>
There are different Pokemon logo designs for various aspects:<\/p>
The Pokemon Go logo incorporates the conventional Pok\u00e9mon wordmark as well as the word “Go.” The “Go” has a poke ball design in the center of the “o,” as well as a starry backdrop and a curving line to represent the world.<\/p>
Most Pok\u00e9mon games come in two versions, such as Pok\u00e9mon Gold or Silver, and the Pok\u00e9mon Sun and Moon logo. Both the Sword and Shield logos feature the regular Pokemon logo as well as a secondary wordmark for “Sword” or “Shield.”<\/p>
The shield is made out of powerful, blocky letters that depict a shield. The word is printed in red and superimposed in the background atop a red shield motif. Sword is a sword-shaped italic wordmark with a slack through it.<\/p>
To match the blue text, there’s also a blue sword in the backdrop.<\/p>
The Pok\u00e9mon Sun and Moon logos are identical to Sword and Shield, with red and blue options. Sun has a sun image in the background, whereas Moon has a moon image. The conventional Pok\u00e9mon wordmark appears on both.<\/p>
When Pok\u00e9mon updated the Sun and Moon franchises, a new Pokemon Ultra Sun and Ultra Moon logo were designed. These two items have somewhat differing colors, with Ultra Sun having more yellow and Ultra Moon having less purple.<\/p>
The Sun and Moon symbols are also slightly different, with black accents added to make them stand out.<\/p>
Pok\u00e9mon is now commemorating its 25th anniversary as a franchise, having debuted in 1996 with the original Pokemon blue logo and Pok\u00e9mon red version. Although the logo elements used in each game alter to reflect the nature of the title, the core wordmark remains consistent.<\/p>
The original Pok\u00e9mon insignia is the ideal youthful, exciting, and fresh design for a franchise that is continuously developing to meet the demands of new generations.<\/p>
Because Pok\u00e9mon’s designers may easily add another aspect to Pok\u00e9mon logo pictures to make them more fit for new products or franchises, the concept is extremely adaptable.<\/p>
While the games, trading cards, and other components of the Pokemon franchise continue to use the same logo, numerous sub-brands within the Pok\u00e9mon ecosystem have adopted their own logos over the years.<\/p>
For example, the Pok\u00e9mon league logo, which is frequently seen at international Pok\u00e9mon trading card competitions, does not usually feature the Pok\u00e9mon logo typeface, but it is instantly identifiable since it corresponds to the kind of badges fans may acquire in-game.<\/p>
The poke ball is also integrated into this emblem, making it more memorable.<\/p>
Pok\u00e9mon is also known for incorporating characters from the property into its logo designs. To commemorate Pok\u00e9mon’s 25th anniversary in 2021, the Company produced a new logo based on the iconic character of Pikachu – one of the game’s and anime’s primary monsters.<\/p>
Because of the vast world Pok\u00e9mon has created for its franchise, the firm has an infinite number of opportunities to grab the hearts and minds of fans with new visuals and emblems.<\/p>
However, the center Pok\u00e9mon wordmark will always remain the most famous emblem for the brand, and one that fans will remember for decades.<\/p>
As the examples above show, there are a plethora of distinct Pok\u00e9mon logos available today, depending on what aspect of the franchise you’re commemorating. Let’s take a look at the most important aspects of the Pok\u00e9mon logo.<\/p>
Depending on who you ask, some Pok\u00e9mon aficionados may argue that the wordmark isn’t the brand’s official symbol at all. Some people believe the Pok\u00e9mon logo resembles the iconic poke ball or an image of Pikachu, the game’s and anime’s most well-known character.<\/p>
However, in terms of consistency, the Pok\u00e9mon wordmark occurs the most throughout the franchise.<\/p>
The Pok\u00e9mon logo font is unique, custom-made typography created just for the series. Even when viewed in various languages, this logo typeface retains its jaunty, joyful, and young appearance.<\/p>
The font’s unusual appeal stems from its use of capital letters and lower-case characters. The o’s in “Pok\u00e9mon” also resemble eyes. This could be a pointer to the franchise’s plot, which centers around “pocket monsters.”<\/p>
The Pok\u00e9mon font’s most prevalent colors are bright yellow and blue. In most cases, you’ll also notice parts of slightly dark blue and gold to give the text a 3D impression.<\/p>
You may also get a transparent Pok\u00e9mon logo online. It is frequently coupled with the Pok\u00e9mon phrase, “Gotta catch ’em all.”<\/p>
Most Pok\u00e9mon logos for games, movies and other components of the series have secondary colors to designate the game or product’s name.<\/p>
For example, the Pok\u00e9mon blue logo features the word “blue” in blue lettering, as well as a blue image of a Squirtle (the game’s first character).<\/p>
The Pok\u00e9mon logo is a bright yellow and blue design. Although most of us are familiar with the English version, it has been translated into several other languages. All Pok\u00e9mon logo variations appear to be the same. Only the Japanese logo version is missing from the series because it is different in color and form. Nintendo holds the rights to both logos as well as the trademark.<\/p>
In 1995, Satoshi Tajiri initiated the Pok\u00e9mon project. Nonetheless, due to the original depiction of the imaginary universe aimed especially at youngsters, it managed to become popular in a relatively short amount of time. There are various visual identifying characteristics to consider when considering the target audience. Indeed, the younger fan base is drawn to unusual visual images and vivid colors, making the logo stand out.<\/p>
The Pok\u00e9mon media franchise has been around for 25 years, beginning with the Game Boy’s Pok\u00e9mon Blue Version and Pok\u00e9mon Red Version. Human trainers strive to capture Pok\u00e9mon and educate them to fight each other in the game series.<\/p>
The simple but addicting concept quickly grew into a sprawling transmedia phenomenon that is still going strong today. The franchise spawned a well-known anime series, comic books, toys, animated films, and much more.<\/p>
The Pok\u00e9mon franchise is also getting a live-action film adaptation, titled Pok\u00e9mon: Detective Pikachu, in which Deadpool’s Ryan Ronald voices the title character. If the film is a success, spinoffs and sequels are already in the works.<\/p>
The Pok\u00e9mon franchise’s gaming section is still growing, with Nintendo Switch games such as Pok\u00e9mon: Let’s Go, Eevee! And Pok\u00e9mon: Let’s Go, Pikachu is quickly becoming one of the franchise’s best-selling titles. If you’ve been a long-time Pok\u00e9mon fan, you may have observed that the bright wordmark logo has never been modified or refreshed, with the exception of a few minor tweaks.<\/p>
Whereas other best-selling video game franchises, such as Call of Duty or Resident Evil, have altered iconic insignia to indicate a shift in direction or tone, the Pok\u00e9mon emblem has remained mostly unchanged\u2014even 25 years after the franchise began. Fans have grown so accustomed to it that they mock it.<\/p>
The solution appears to be in Game Freak’s approach to developing the Pok\u00e9mon series. While various parts are updated or become more complex, the core gameplay and elements stay the same. Pok\u00e9mon, according to director and producer Junichi Masuda, is similar to basketball or soccer in that viewers watch the action expecting the same formula each time.<\/p>
That’s why there’s never been a major change in gameplay, and why the Pok\u00e9mon logo has remained essentially unchanged. The insignia also evokes nostalgia and affection among supporters today, and while they can make fun of it, they surely wouldn’t be happy if the classic font had a facelift.<\/p>
The brand will undergo a drastic transformation in direction and style at some point, therefore fans should embrace the fact that the franchise is staying true to its tradition for the time being.<\/p>
The Pok\u00e9mon logo and franchise are associated with a wide range of media. Their characters have already become pop culture icons in general. They’re always mentioned in movies and newspapers; they’re in parks, they’re on magazine covers, and so on.<\/p>
Pok\u00e9mon is a pop culture icon, according to psychologists, since the video game generates a compelling fictional environment and allows followers to express their personalities. Children choose a character who resembles their own personality in order to reinforce their likes and dislikes while distinguishing themselves from their peers.<\/p>
Satoshi Tajiri, a Japanese man, and his illustrator buddy Ken Sugimori invented Pok\u00e9mon.<\/p>
Satoshi launched a gaming magazine called Game Freak with his buddies in 1982, but after a while, he chose to start producing his own video games instead of writing about them.<\/p>
He established Game Freak as a gaming firm in 1989, and he and his friends developed a few successful titles such as Pulseman, Yoshi, and Mario & Wario.<\/p>
Satoshi came up with the idea for Pocket Monsters (or, as it is more commonly known, Pok\u00e9mon) in the early 1990s, inspired by his childhood adventures exploring forests and gathering bugs and tadpoles, and submitted it to Nintendo.<\/p>
The first pokemon is Bulbasaur, with the number 001.<\/p>
Capsule Monsters was one of the original Pok\u00e9mon names! Nintendo was initially skeptical of Pocket Monsters, but eventually agreed, and Satoshi spent the next six years working with famed game designer Shigeru Miyamoto (the guy behind Mario and The Legend of Zelda) to make Pocket Monsters a reality.<\/p>
Satoshi Tajiri, a Japanese man, and his illustrator buddy Ken Sugimori invented Pok\u00e9mon.<\/p>
Nintendo was initially skeptical of Pocket Monsters, but eventually agreed, and Satoshi spent the next six years working with famed game designer Shigeru Miyamoto (the guy behind Mario and The Legend of Zelda) to make Pocket Monsters a reality.<\/p>
Pocket Monsters was released in Japan on February 27, 1996, in Red and Green versions for the Gameboy.<\/p>
The games were on a cartridge, and players could trade Pok\u00e9mon by connecting their Gameboys via a connection. The games went on to sell millions of copies and were later released in the United States in 1998 and in the United Kingdom a year later, in Red and Blue versions (instead of Green).<\/p>
Pocket Monsters was abbreviated to Pok\u00e9mon as well.<\/p>
Since then, seven generations of Pok\u00e9mon games have been produced, beginning with Gold and Silver and progressing to Ruby and Sapphire, Diamond and Pearl, Black and White, X and Y, Sun and Moon, and, most recently, Sword and Shield.<\/p>
With each successive generation, additional Pok\u00e9mon were added to the games, and there are now about 898 different species of Pok\u00e9mon! (It’ll take a long time to catch them all!)<\/p>
Following the popularity of the original games, a company known as Media Factory developed the Pok\u00e9mon Trading Card Game (or TCG for short).<\/p>
The first set of cards, totaling 102 cards, was issued on October 20, 1996, with artwork by Ken Sugimori, Mitsuhiro Arita, and Keiji Kinebuchi.<\/p>
The cards quickly became popular, and three years later, in 1999, Wizards of the Coast offered them to North America, followed by the rest of the world.<\/p>
Pok\u00e9mon card competitions grew up, allowing players to compete, and there is now a world championship event.<\/p>
More than 30 billion cards have been created since then, and some collectors will pay hundreds of thousands of pounds for some of the more uncommon cards.<\/p>
In Japan, Pok\u00e9mon was made into an animated TV series in 1997.<\/p>
It told the story of Satoshi (named after Satoshi Tajiri himself), a young child who embarked on an adventure to become a Pok\u00e9mon master alongside his buddy, Pikachu.<\/p>
Satoshi’s name was altered to Ash Ketchum when the series was released globally.<\/p>
Since then, there have been 23 Pok\u00e9mon series and over 1,000 episodes of the show!<\/p>
Ash finally defeated the Alola Pok\u00e9mon League in 2019 to become a Pok\u00e9mon Master in the Sun and Moon series.<\/p>
A year after the initial TV series aired, a film was released in Japanese theaters.<\/p>
Pocket Monsters the Movie: Mewtwo Strikes Back followed trainer Ash Ketchum and his companions as they were welcomed to a strange island where they encountered the powerful Pok\u00e9mon Mewtwo.<\/p>
The picture was a smash hit, and it was released globally a year later.<\/p>
Since then, 23 animated films have been produced, as well as a live-action picture, Detective Pikachu, starring Ryan Reynalds.<\/p>
When Pok\u00e9mon GO first appeared on our phones in 2016, it caused quite a stir throughout the world.<\/p>
The game was revolutionary in that it allowed users to explore their neighborhood in real life, employing satellite and augmented reality technologies to make the Pok\u00e9mon on their phone screens appear to be real.<\/p>
Pok\u00e9mon GO broke download records upon its initial release and has subsequently been downloaded over a billion times! That is a large number of Pok\u00e9mon trainers!<\/p>
Two years later, in 2018, Nintendo released Let’s Go Eevee and Pikachu, a recreation of the Pok\u00e9mon Red, Blue, and Yellow games.<\/p>
With new technologies, users may throw pok\u00e9balls with their Nintendo Switch controllers and even take them for walks with a special pok\u00e9ball controller.<\/p>
The game set records in its first week and spawned a new wave of Pok\u00e9mon remakes, including the most recent game announcement… Pok\u00e9mon Snap, which will be released later this year.<\/p>
The Pok\u00e9mon Company has hinted that further remakes may be in the works, so fans will have to wait and see!<\/p>
The Pok\u00e9mon Universe, like the real universe, began with absolutely nothing – just swirling molecules in chaos. All of this nothingness eventually gave birth to an egg. When the first being in the universe was hatched, it was a Pok\u00e9mon named Arceus.<\/p>
Since its inception, the Pok\u00e9mon franchise has been fraught with controversy. Due to strong themes contained in the games, various religious (Christian, Jewish, Muslim) and activist (animal rights) organizations have expressed concerns with the franchise. Because of these controversies, the series has been prohibited in various places.<\/p>
The Pok\u00e9mon Jynx sparked outrage because of its likeness to characters from The Little Black Sambo, with some claiming that the species perpetuated a bad stereotype of African Americans. As a result, Nintendo changed the color of Jynx from pitch black to purple.<\/p>
One episode was pulled from the air after it induced seizures in a number of children, some of whom had never had seizures before. Due to the massive media coverage of the incident, this occurrence was one of the primary reasons why Nintendo changed the name Pocket Monsters to Pok\u00e9mon after it entered Western markets. The Porygon line would eventually make small appearances. Since the episode was banned globally, Nintendo decided to edit every rapid flashing sequence from the TV series, deleting them and making them darker and slower, in order to re-edit previous episodes and future episodes so that viewers would not suffer seizures.<\/p>
Burger King introduced a set of Pok\u00e9mon toys in Pok\u00e9 Balls in children’s meals in 1999. After a little child died from suffocation caused by the Pok\u00e9 Ball covering her lips and nose. In reaction, the child’s parents created a website named “Pok\u00e9mon Kills.” Burger King recalled the Pok\u00e9 Balls and replaced them for food for a short time in response to the problem.<\/p>
All Pok\u00e9mon-related products have been prohibited in Saudi Arabia for allegedly supporting other religions, which is completely against Muslim doctrine.<\/p>
One episode, The Legend of Dratini, was pulled from the air because a character named Kaizer used guns.<\/p>
The episode Beauty and the Beach was canceled owing to James’ extremely big cleavage and the possibility of changing genders through surgery.<\/p>
A few episodes were temporarily banned due to their resemblance to the September 11, 2001 attacks on the United States. Because of their names, the two episodes, Tower of Terror and “A Scare in the Air,” were removed or modified for a while. Tentacool and Tentacruel were temporarily removed owing to their content, but the scene of Tentacruel smashing a building remained in the intro.<\/p>
To safeguard its struggling animation studios, China banned the series from prime-time broadcasting (from 17:00 to 20:00) on September 1, 2006, as it did Western animated shows such as The Simpsons. Later, the ban was extended by one hour.<\/p>
It may be entry #112 in the Pok\u00e9dex, but Rhydon was the first Pok\u00e9mon ever conceived, according to Ken Sugimori, the chief designer for the Pok\u00e9mon games. This is also why Rhydon sprites were so prevalent in the early games. Sugimori mentions Lapras and Clefairy as two of the early Pok\u00e9mon designs to join Rhydon in the same conversation.<\/p>
Back in the original Pok\u00e9mon Red and Blue games, you could fish for Pok\u00e9mon within the many Rhydon statues that adorn Pokemon Gyms. Using an Old Rod on any Rhydon statue will bring the player face-to-face with a Magikarp. Because the Cerulean City Gym is held in a pool, you could also fish for Pok\u00e9mon like Goldeen and Poliwag in the aquatic sections. You won’t find any really uncommon Pok\u00e9mon here, but it’s fun to say you caught a Pok\u00e9mon inside the Gym.<\/p>
While the name ‘Splash’ implies a connection with water, the move in Japanese can really mean either splash or hop, but commonly the latter. This explains why non-Water-type Pok\u00e9mon like Spoink and Hoppip may learn the move. It also explains why Splash is disabled when Gravity, a Psychic-type move, is active.<\/p>
No one would blame you if you couldn’t tell, but in the opening introduction to the original Pok\u00e9mon Red and Pok\u00e9mon Blue games, Professor Oak’s Nidorino lets off the scream of a Nidorina rather than a Nidorino.<\/p>
Despite being one of the largest Pok\u00e9mon, Wailord is so light for its size that it would float in the air due to its lower density. Wailord weighs 398 kilos and has a BMI (Body Mass Index) of 1.9. For comparison, the ideal BMI for people is between 18 and 25.<\/p>
Some Pok\u00e9mon had very different names in the Pok\u00e9mon Red and Pok\u00e9mon Blue betas than they do now. For example, Koffing and Weezing were given the names Ny and La to signify the toxic air in New York and Los Angeles, respectively. As a nod to Atlantis, Kabuto and Kabutops were given the names Att and Lantis. Jigglypuff and Wigglytuff were named Pudding and Custard, respectively. Gyarados’s name was Skulkraken, which was much cooler.<\/p>
Rotom’s default form was created by primary Pok\u00e9mon designer Ken Sugimori and appears to be based on Pulseman, an action platform game developed by Game Freak and published by Sega for the Sega Mega Drive in 1994, which Ken Sugimori directed and designed alongside fellow Pok\u00e9mon creator Satoshi Tajiri. Its additional forms were created by various designers:<\/p>
Lee HyunJung created Heat Rotom, as well as Tepig and its evolutions.<\/p>
Hiroki Fuchino, who primarily drew pictures for Pok\u00e9mon trading cards, created Wash Rotom.<\/p>
Frost Rotom was created by Hironobu Yoshida. He has been involved in Pok\u00e9mon design since Pok\u00e9mon Yellow. He is also responsible for designs such as Wobbuffet, Celebi, and Deoxys.<\/p>
Motofumi Fujiwara, a graphic designer on most Pok\u00e9mon games and an illustrator on various Pok\u00e9mon trading cards, created Fan Rotom.<\/p>
Yusuke Ohmura created Mow Rotom after assisting Ken Sugimori with the designs of Xerneas and Yveltal and taking over Sugimori’s role as chief Pok\u00e9mon designer in Pok\u00e9mon Sun and Moon.<\/p>
In 2010, British graphic designer James Turner of Game Freak became the first Westerner to officially design Pok\u00e9mon. He created seven Pok\u00e9mon for the games Pok\u00e9mon Black and White, two for Pok\u00e9mon X and Y, and two more for Pok\u00e9mon Sun and Moon. Aside from the adorable Vanillite evolutionary line, his designs, like Vullaby, Trevenant, Buzzwole, and Guzzlord, lean a touch more on the creepy side.<\/p>
The legendary Pok\u00e9mon known as the Swords of Justice are Cobalion, Terrakion, Virizion, and Keldeo. The gang is based on Alexandre Dumas’ French classic “The Three Musketeers.” Cobalion is comparable to Athos, the group’s oldest and de facto leader. Terrakion correlates to Porthos, the group’s strongest, heaviest, and largest member. Virizion is comparable to Aramis, the group’s most feminine, vain, and passionate member. Finally, Keldeo represents d’Artagnan, the group’s youngest and most recent addition.<\/p>
Cosmoem is barely 0.1 meters tall and weighs 999.9 kilograms, according to the Pok\u00e9dex. As a result, Cosmoem is tied for the smallest Pok\u00e9mon with Joltik, Flabebe, Cutiefly, and Comfey, and the heaviest Pok\u00e9mon with Celesteela. Cosmoem is very heavy despite its small size because it is based on a protostar. Protostars are extraordinarily dense newborn stars with an incredible amount of mass crammed into a compact space. It’s amazing how Lillie was able to transport Cosmoem in her luggage.<\/p>
The Pokemon franchise continues to evolve with new games, merchandise, and products being released regularly. Fans and players from all over the world also keep growing the franchise’s reach.<\/p>
Pokemon offers a variety of products, from toys and clothing to trading cards and video games, to engage fans and players with the franchise and its characters.<\/p>
Pokemon provides opportunities for players to connect and compete through its games, events, and tournaments, which offer prizes and bragging rights.<\/p>
The Pokemon franchise emphasizes adventure, exploration, and the bond between trainers and their Pokemon.<\/p>
Pokemon tells its stories through games, animated series, and other media that follow trainers on their adventures, battles, and the relationships they form with their Pokemon. The franchise also focuses on themes of friendship, determination, and growth.<\/p>
The Pok\u00e9mon logo, like the Gucci or Chevrolet logo, is one of the most recognized images in the world. It’s difficult to find someone (kid or adult) who hasn’t heard about Pok\u00e9mon.<\/p>
However, few people are aware of the origins of the Pok\u00e9mon logo. <\/p>
The English form of the Pok\u00e9mon symbol, seen in yellow and blue, is most likely the most widely used worldwide.<\/p>
However, other additional variants have appeared throughout the years. They include the new Pok\u00e9mon Go logo, the Pok\u00e9mon Sword and Shield logo, and the Pok\u00e9mon Sun and Moon logo.<\/p>
There are also Pok\u00e9mon Japanese logos to consider. They are nearly identical to their English counterparts with a few minor variations.<\/p>