{"id":125131,"date":"2023-04-28T08:01:50","date_gmt":"2023-04-28T08:01:50","guid":{"rendered":"https:\/\/businessyield.com\/?p=125131"},"modified":"2023-05-04T01:03:00","modified_gmt":"2023-05-04T01:03:00","slug":"how-to-create-a-youtube-channel","status":"publish","type":"post","link":"https:\/\/businessyield.com\/technology\/how-to-create-a-youtube-channel\/","title":{"rendered":"How to Create a YouTube Channel & Make Money in 2023","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"\n

Maybe you are among those wondering how to create a youtube channel and make money in 2023 and have yet to come across any relevant information. This article is for you.<\/p>\n\n\n\n

To make money on YouTube is a two-sided thing; if done right, you smile at the bank monthly. If done wrongly, it will take forever to actualize.<\/p>\n\n\n\n

In this article, we highlight how to create a YouTube channel and make money in 2023. Let\u2019s dive in.<\/p>\n\n\n\n

How to Create a YouTube Channel<\/span><\/h2>\n\n\n\n

Making a successful YouTube channel begins with the creation of a YouTube channel. Here’s how to create an account.<\/p>\n\n\n\n

Create a Google account first<\/h3>\n\n\n\n

You probably already have a Google account if you use Gmail, Google Maps, or Google Play\u2026 So proceed to the next step.<\/p>\n\n\n\n

If you’re starting from scratch, click here to create a new Google account<\/a>.<\/p>\n\n\n\n

Don’t worry about keeping your name and email address on-message because they will not be publicly linked to your brand. This is simply your key to the YouTube door.<\/p>\n\n\n\n

Step 2: Set up a YouTube account<\/h3>\n\n\n\n

You already have a personal YouTube account with your Google account. However, in order to use YouTube for business, you must first create a Brand Account.<\/p>\n\n\n\n

Simply go to your YouTube account page, click Create a Channel, and then give your Brand Account a name. You’ve been accepted!<\/p>\n\n\n\n

When you create a YouTube Brand Account, you can grant admin access to multiple people and customize the name and appearance to match your brand.<\/p>\n\n\n\n

Another cool feature of Brand Accounts is that they give you access to YouTube Analytics, which provides extremely useful information about who is watching your videos and what content is popular. Create a channel on YouTube’s account page<\/p>\n\n\n\n

Step 3: Make your YouTube channel unique.<\/h3>\n\n\n\n

It’s time to claim your new social media profile.<\/p>\n\n\n\n

Click Customize channel in your channel dashboard. Enter information into the three tabs \u2014 Layout, Branding, and Basic Info \u2014 to help optimize your channel for audience discovery.<\/p>\n\n\n\n

Use descriptive keywords when filling out this information to help your account appear in searches.<\/p>\n\n\n\n

Keywords can include the topics of your channel, your industry, questions that your content can answer, or products featured.<\/p>\n\n\n\n

You can upload your channel art and icons under Branding to give your channel a distinct look. One that, ideally, is consistent with your overall brand and visually connects your YouTube account to your other social media platforms and website.<\/p>\n\n\n\n

Step 4: Post your very first YouTube video<\/h3>\n\n\n\n

This is very exciting. You’re about to become a YouTube content creator! You are the one who is crying, not me.<\/p>\n\n\n\n

To publish your first video, click the Create button in the top-right corner and follow the instructions.<\/p>\n\n\n\n

Step 5: Promote your YouTube channel<\/h3>\n\n\n\n

As the old adage goes, if you have great content on YouTube but no one sees it\u2026 What exactly is the point?<\/p>\n\n\n\n

To increase views and subscribers, optimize your channel and videos for discovery. If you want to go deeper, we have a comprehensive guide to promoting your YouTube channel. <\/p>\n\n\n\n

Use short, descriptive titles with Google-friendly keywords. Titles are what users see first, but they also help search engines understand what your videos are about. As a result, make sure that all of your titles are not only catchy and intriguing, but also clear and include keywords.<\/p>\n\n\n\n

Improve your YouTube description<\/h4>\n\n\n\n

It’s also critical to be clear, concise, and descriptive here. Make sure to include links to other playlists and to front-load your keywords.<\/p>\n\n\n\n

Another useful trick for video descriptions? To assist viewers in finding what they’re looking for, create a “table of contents” with timestamps.<\/p>\n\n\n\n

Check out our complete guide to writing a winning YouTube description for more specific advice.<\/p>\n\n\n\n

Add tags (with caution)<\/h4>\n\n\n\n

While it may be tempting to fill this section with clickbait tags, only include YouTube tags that are relevant to your content. Be truthful, and prioritize quality over quantity. The goal is to reach viewers who are actually interested in your content.<\/p>\n\n\n\n

Tags also assist YouTube’s algorithm in determining the nature of your content. Make sure to include at least one category to help the search engine place your videos in front of the right audience.<\/p>\n\n\n\n

Cross-promote<\/h4>\n\n\n\n

To let your existing fans know you’re starting a video empire, include a link to your YouTube channel on your other social profiles, website, and email signature.<\/p>\n\n\n\n

Recognize the algorithm<\/h4>\n\n\n\n

If you haven’t already, now is the time to become acquainted with the YouTube algorithm. This AI determines not only search results, but also recommendations for the vital “what’s up next” sidebar.<\/p>\n\n\n\n

9 YouTube Channel Startup Tips<\/h2>\n\n\n\n

Make use of eye-catching thumbnails and channel art<\/h3>\n\n\n\n

Make a good first impression with your channel art and thumbnails!<\/p>\n\n\n\n

A good thumbnail is clear and accurate, and it works well with the title of the video. It must, however, stand out.<\/p>\n\n\n\n

When scrolling through search results, viewers use thumbnails to decide what to watch. This means that you don’t just have to explain what your video is about. You must also distinguish yourself from the competition.<\/p>\n\n\n\n

And much of the competition is\u2026 loud.<\/p>\n\n\n\n

Examine what everyone else is doing and try to veer away from it. For example, to stand out in a sea of neon colors and Impact font, choose a distinct color palette or go full-on minimalist.<\/p>\n\n\n\n

Select the ideal channel icon<\/h3>\n\n\n\n

A channel icon functions similarly to a logo for your YouTube presence. It should be consistent with your brand and complement your channel banner.<\/p>\n\n\n\n

To avoid stretching, stick to YouTube’s recommended image dimensions when choosing an icon. Check your channel on various devices to ensure that everything looks good.<\/p>\n\n\n\n

J.J. McCullough, a YouTuber, uses a cartoon caricature of himself as his logo to represent his art as well as his personality.<\/p>\n\n\n\n

Make Playlists<\/h3>\n\n\n\n

The best way to keep your viewers on your page is to organize and create video playlists on YouTube.<\/p>\n\n\n\n

YouTube playlists not only organize your related content into one neat and tidy list, but they also auto-play. When one video concludes, the next begins\u2026 and so forth. This reduces the likelihood of a viewer switching to another channel.<\/p>\n\n\n\n

Make a channel trailer<\/h3>\n\n\n\n

When someone discovers your channel for the first time, a channel trailer allows them to get a sneak peek at your content. Make the most of it.<\/p>\n\n\n\n

You can give your audience a taste that will leave them wanting more, just like the Hollywood hotshots did with Avengers: Tokyo Drift.<\/p>\n\n\n\n

Assume the viewer is an unknown, so introduce yourself and explain why they should subscribe. Keep it short, sweet, and snappy: tell ’em what your content is like and when new uploads can be expected, as Yoga with Adriene does on her channel.<\/p>\n\n\n\n

Consistently produce excellent content<\/h3>\n\n\n\n

This may seem self-evident, but we’ll say it anyway: viewers want to watch good videos.<\/p>\n\n\n\n

However, what makes a good YouTube video differs from what makes a good video for a foreign film festival.<\/p>\n\n\n\n

Successful YouTube videos, according to Search Engine Journal, have attention-grabbing intros, great branding, background music, and clear audio.<\/p>\n\n\n\n

Calls to action are also important. Whether you want to drive traffic to your website, increase your subscriber count, or start a conversation in the comments, the right CTA can help.<\/p>\n\n\n\n

There is no perfect formula for a successful YouTube video, as there is for any other type of social media content. Some brands thrive on slick, highly produced content, whereas others thrive on being raw, unfiltered, and authentic.<\/p>\n\n\n\n

Arrange your videos<\/h3>\n\n\n\n

Give your videos the best chance of success by posting them when people are online and ready to watch them.<\/p>\n\n\n\n

Your channel analytics will tell you if there is a particular day of the week or time of day that has a high level of viewership or engagement.<\/p>\n\n\n\n

Once you have that information, you can use scheduling tools like Hootsuite to publish on a regular basis within this time frame.<\/p>\n\n\n\n

Recognize your target audience<\/h3>\n\n\n\n

It’s difficult to create compelling content if you don’t know who you’re making it for, so make sure you understand your audience persona before you begin.<\/p>\n\n\n\n

Once you’ve created a few videos, check your YouTube Analytics to see if you’re on track. Cold hard numbers will tell you whether, how, and when your work of art is having an effect.<\/p>\n\n\n\n

Test out YouTube advertising<\/h3>\n\n\n\n

If you’re not getting the results you want from organic content, it might be time to invest in a promotional campaign.<\/p>\n\n\n\n

YouTube advertisements are classified into four types:<\/p>\n\n\n\n