{"id":106,"date":"2023-07-27T11:09:12","date_gmt":"2023-07-27T11:09:12","guid":{"rendered":"https:\/\/businessyield.com\/tech\/?p=106"},"modified":"2023-07-27T11:09:15","modified_gmt":"2023-07-27T11:09:15","slug":"most-expensive-app-on-the-app-store","status":"publish","type":"post","link":"https:\/\/businessyield.com\/tech\/ecommerce\/most-expensive-app-on-the-app-store\/","title":{"rendered":"Most Expensive App On The App Store: 2023 Update","gt_translate_keys":[{"key":"rendered","format":"text"}]},"content":{"rendered":"\n

Are you wondering what the most expensive app on the app store is? With more than 6.5 billion active smartphone users worldwide, it comes as no surprise that the mobile app market is growing at a staggering pace. In addition, app usage and smartphone penetration are showing no signs of slowing down. Not now, and definitely not in the future. <\/p>\n\n\n\n

In fact, have you ever wondered how many times people check their phones daily? Surely, you must have noticed that almost everyone has their eyes fixated on their mobile devices these days. In fact, 74% of Americans don’t feel comfortable leaving their phones at home, and a majority of Nigerians also fall into this category. <\/p>\n\n\n\n

From watching funny TikToks to quick social check-ins and replying to work emails, these are some of the reasons why Americans spend around 2 hours and 54 minutes on their phones every day. When you add this time up over a year, that is an approximate total of 44 days per year. And this scrolling lifestyle shows no sign of vanishing into thin air.<\/p>\n\n\n\n

In a bid to gain revenue from this deluge of attention, many entrepreneurs are always trying to find better app ideas, better features, and better ways of modernization. So, the first aim of every app on the store is to make money. <\/p>\n\n\n\n

A Quick Overview of the App Store in 2023<\/strong><\/span><\/h2>\n\n\n\n

Although Apple wasn’t the first company to design mobile smartphones, it has done a good job of popularizing smartphones for public use. Ever since the first iPhone was presented in 2007, Apple has changed the way people use phones and paved the way for users. This is why the company’s worldwide market share is continuously rising and accounts for 27.8% of the mobile operating system market.  <\/p>\n\n\n\n

So, while Android has over 70% of the market share, Apple’s App Store subscriptions generated $13.5 billion in revenue in 2021<\/u><\/a>. This is roughly three times more than the $4.8 billion that Google Play generated. This suggests that iOS users tend to spend more on subscriptions and in-app purchases. <\/p>\n\n\n\n

These figures have attracted small and emerging developers to try and find global success in the App Store. And luckily, some of them have found it. The App Store promises a dynamic and thriving app ecosystem with lots of business opportunities and innovations. <\/p>\n\n\n\n

According to research, the App Store continues to offer growth opportunities for small businesses, namely:<\/p>\n\n\n\n